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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sucão performance in the Brazil and how they change over time
See what factors influence Sucão performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sucão' competitors in the Brazil
An analysis of Sucão' competitors in the Brazil
In Cafés & Restaurants
·Jul – Sep 25
Sucão is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sucão's market performance is at the 47th percentile in Brazil's Cafe & Restaurants industry, indicating a below average/lagging market position. This means Sucão captures less foot traffic compared to many competitors. Performance peers in a similar range include Tchê Atraca, Tudo no Pote São Carlos, Imperial Açai, Hojiro Sushi Rio, Folga Bodegón Argentino, and Ponto Certo Delyvere.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. Tracking CSAT helps identify areas for improvement.
Sucão's overall CSAT is 81%, a 1.1 percentage point increase year-over-year, indicating improved customer sentiment. The Northeast Region shows the highest CSAT at 100% with a 14.3 percentage point increase, while the Central-West Region has the lowest at 76% with a 22 percentage point decrease. The South and Southeast regions have CSAT of 81%.
Average check (transaction value) indicates spending per customer, crucial for revenue growth. Monitoring trends reveals pricing power and customer purchasing habits.
Sucão's overall average check is 45.7 BRL, a 23.1% increase year-over-year, suggesting customers are spending more per visit. The South Region has the highest average check at 48.1 BRL. The Southeast and Northeast regions have average checks of 45.3 BRL and 43.5 BRL, respectively.
Outlet count reflects brand reach and market presence. Expansion indicates growth strategy, while regional distribution highlights key markets.
Sucão has 89 outlets in the Southeast Region, indicating its strongest market presence. The Northeast Region has 19 outlets, the Central-West Region has 14, the South Region has 12, and the North Region has only 1 outlet, showing uneven distribution across Brazil.
Identifying top competitors and cross-visitation patterns reveals direct rivals and customer preferences, informing competitive strategies and marketing efforts.
Sucão's top competitors based on cross-visitation are McDonald's (4.64%), Burger King (2.65%), Chiquinho Sorvetes (1.99%), Jr Xpto Bar Restaurante & Pizzaria (1.99%), and Habib's (1.99%). This indicates that Sucão customers also frequently visit these fast-food and restaurant chains.
Traffic workload by hour reveals peak operational times, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Sucão experiences peak traffic between 10 AM and 6 PM, with the highest workload around 12 PM (50.24). Traffic is lowest between midnight and 5 AM, indicating a need for adjusted staffing during off-peak hours.
Understanding consumer demographics (gender, generation) enables targeted marketing, product development, and personalized customer experiences, maximizing engagement and ROI.
Sucão's customer base shows a higher affinity towards women (index 105) compared to men (index 95). Gen Y (index 133) shows a significantly higher affinity compared to Gen Z (index 84), suggesting targeted marketing efforts should focus on these segments.