Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Koni performance in the Brazil and how they change over time
See what factors influence Koni performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Koni' competitors in the Brazil
An analysis of Koni' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Koni is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Koni's market performance in Brazil's Cafe & Restaurants industry is at the 46th percentile, indicating a below average/lagging market position. This means Koni captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Boi na Brasa - Churrascaria & Pizzaria, Quiosque CHEGA MAIS, Família Madalosso, Ponto dos Mariscos, Uzuk Sushi: Rodízio, Culinária japonesa, Yakisoba, Sashimi, Temaki, Asa Sul, and Tacacá do Norte.
Customer satisfaction (CSAT) reflects customer happiness. High CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Koni's overall customer satisfaction in Brazil is 69%, a 10.1 percentage point increase year-over-year. The Southeast Region shows a CSAT of 72%, while the Central-West Region has a CSAT of 61%. This indicates improved customer perception, with the Southeast Region performing better than the Central-West Region.
Average check (transaction value) indicates how much customers spend per visit, reflecting pricing strategy and customer spending habits.
Koni's overall average check in Brazil is 60.9 BRL, a 2.7% increase year-over-year. The Central-West Region has an average check of 69.2 BRL, while the Southeast Region has an average check of 58.2 BRL. This suggests a slight increase in customer spending, with higher spending in the Central-West Region.
Number of outlets indicates brand's market presence and reach. A larger number of outlets can lead to greater brand visibility and accessibility.
Koni has 36 outlets in the Southeast Region and 17 outlets in the Central-West Region of Brazil. This shows a stronger presence in the Southeast Region compared to the Central-West Region.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
Koni's top competitors in Brazil, based on customer cross-visitation, are McDonald's (12.69%), Spoleto (10.45%), Brewteco (4.48%), Bob's (2.99%), and Confeitaria Colombo (2.99%). This indicates that customers who visit Koni also frequently visit these brands.
Traffic workload by hour reveals peak hours, helping optimize staffing and resource allocation for better customer service.
Koni experiences peak traffic workload between 11 AM and 8 PM, with the highest workload around 2 PM (56.66%). Traffic is minimal between midnight and 10 AM. This data suggests the need for increased staffing and resources during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and product development strategies.
Koni's customer base shows a higher affinity among women (117) compared to men (83). Among generations, Gen X (171) and Gen Z (152) show high affinity, while Gen Y (69) is under-indexed. This suggests that Koni's brand resonates more strongly with women, Gen X, and Gen Z.