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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Koni performance in the Brazil and how they change over time
See what factors influence Koni performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Koni' competitors in the Brazil
An analysis of Koni' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Koni is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Koni's market performance is at the 48th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in Brazil. This suggests Koni has a smaller market share compared to competitors. Performance peers in the same percentile range include Heróis Burger hamburgueria tematica, All sabor gourmet, Toruk Sushi, Xico da Carne, TMAX Temakeria, and Padaria Mais Delícias.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts.
Koni's top competitors based on cross-visitation are McDonald's (11.05%), Spoleto (9.39%), Brewteco (4.97%), Coco Bambu (3.87%), and Clássico Beach Club (2.76%). This indicates that customers who visit Koni also frequently visit these brands, highlighting direct competition for customer foot traffic.
Traffic workload by hour reveals peak hours and customer flow, optimizing staffing and resource allocation.
Koni experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload at 1:00 PM (56.85%) and 2:00 PM (56.86%). Traffic is minimal between midnight and 10:00 AM. This data suggests optimal staffing and promotional efforts should focus on the peak hours.
Consumer segment analysis informs targeted marketing by understanding demographic preferences and behaviors.
Koni's customer base shows a higher affinity among women (120 index) compared to men (80 index). Gen X (183 index) and Gen Z (187 index) show high affinity, while Gen Y (56 index) is under-indexed. Marketing should consider these segment preferences.