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Managing Partner, Global Business Development
See what factors influence Subway performance in the Switzerland and how they change over time
See what factors influence Subway performance in the Switzerland and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Subway' competitors in the Switzerland
An analysis of Subway' competitors in the Switzerland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference within the cafe & restaurant industry.
Subway holds a leading position with a market performance percentile of 99 in Switzerland. This indicates a strong market presence, surpassing competitors like Starbucks, Holy Cow! Gourmet Burger Co, Luigia, Safran, dieci Pizza and Migros.
Customer satisfaction reflects brand perception and loyalty, crucial for repeat business and positive word-of-mouth, impacting long-term revenue and brand equity.
Subway's overall customer satisfaction in Switzerland is 75%, a 1.1 percentage point increase year-over-year. Neuchâtel leads with 96% satisfaction. Customer satisfaction has generally increased from May to July 2025.
Average check is a key revenue indicator, showing how much customers spend per visit, helping optimize pricing and promotions for increased profitability.
The average check for Subway in Switzerland is 20.6 CHF, a 6% increase year-over-year. Aargau has the highest average check at 27.3 CHF. The average check decreased from May to July 2025.
Outlet count indicates brand reach and accessibility, affecting market penetration and revenue potential, key for expansion strategies and market dominance.
Subway has the most outlets in Zurich (13) followed by Bern (6) and Aargau (5) in Switzerland. The number of outlets is distributed across multiple states, reflecting a broad market presence.
Competitor analysis identifies key rivals and customer preferences, crucial for strategic positioning and gaining a competitive edge in the market.
Subway's top competitors in Switzerland, based on customer cross-visitation, are Burger King (16.85%) and McDonald's (15.73%). Starbucks (3.37%), Cakefriends (2.81%), and KFC (2.81%) also attract Subway customers.
Traffic workload patterns inform staffing and inventory, ensuring optimal service during peak hours and efficient resource management to maximize customer satisfaction.
Subway experiences peak traffic workload between 11:00 and 19:00, with the highest activity around 12:00 (56.21%). Traffic is significantly lower during nighttime hours, from 0:00 to 7:00.
Understanding consumer segments allows for targeted marketing and product development, increasing engagement and brand relevance to drive sales and loyalty.
Subway's customer base in Switzerland is composed of 90% women and 106% men. Gen Z has a high affinity (245), indicating strong engagement. Gen Y also shows affinity (110). Gen X is under-indexed (63).