Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Migros performance in the Switzerland and how they change over time
See what factors influence Migros performance in the Switzerland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Migros' competitors in the Switzerland
An analysis of Migros' competitors in the Switzerland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Migros is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Migros' market performance is at the 70th percentile, indicating an average/above average market standing in the Cafe & Restaurants industry in Switzerland. This means Migros performs better than 70% of its peers. Performance peers in the same percentile range include Miss Miu, Holy Cow! Gourmet Burger Co, and Coop.
Competitor analysis identifies key rivals and customer overlap. This insight informs strategies to differentiate and attract more customers.
The top competitors for Migros, based on customer cross-visitation, are McDonald's (12.67%), Coop (7.14%), and Burger King (5.99%). This indicates a significant overlap in customer base, suggesting these brands are direct competitors for Migros.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to improve customer experience.
Migros experiences peak traffic between 8 AM and 6 PM, with the highest workload around 12 PM (61.48%). Traffic is minimal during the night. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments allows for targeted marketing. Tailoring strategies to specific demographics improves engagement and ROI.
Migros' customer base shows a high affinity towards women (index 95) and men (index 103). Gen X is overrepresented (index 148), while Gen Y (index 67) and Gen Z (index 50) are underrepresented, suggesting a need to tailor marketing to younger generations.