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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Switzerland and how they change over time
See what factors influence KFC performance in the Switzerland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
KFC is ahead of most brands
Sample of brands in the same percentile
An analysis of KFC' competitors in the Switzerland
An analysis of KFC' competitors in the Switzerland
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC's market performance in Switzerland is at the 69th percentile, indicating an average/above average market standing. This means KFC attracts more customers than 68% of its competitors. Performance peers in the same percentile range include Marché, Samigo Amusement, Coop, Negishi, and Santa Lucia.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
KFC's overall customer satisfaction in Switzerland is 57%, a decrease of 11.3 percentage points year-over-year. CSAT varies by state, with Grisons (74%) showing the highest satisfaction and Geneva (65%) and Wallis (59%) experiencing significant decreases. The trend shows CSAT fluctuating between 50.68% and 64.44% during the reporting period.
Average check reveals spending habits, informing pricing and menu strategies. Monitoring this KPI helps optimize revenue and understand customer purchase behavior.
The average check for KFC in Switzerland varies by state, with Zurich leading at 30.3 CHF. Overall average check data is not available. The average check fluctuated between 23.77 CHF and 25.22 CHF during the reporting period.
Outlet count indicates brand reach and market presence. A larger network can increase accessibility and brand visibility, driving overall revenue growth.
KFC has multiple outlets in Switzerland, with Bern and Geneva having the most at 3 each. Zurich and Wallis each have 2 outlets. Vaud, Aargau, Lucerne, Grisons, Basel-City and Basel-Landschaft each have 1 outlet.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
McDonald's (23.60%) and Burger King (12.68%) are KFC's top competitors in Switzerland, based on cross-visitation data. Migros and Starbucks each have 1.77% cross visitation. Marché has 1.47% cross visitation.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Optimizing operations during high-traffic times enhances customer experience.
KFC in Switzerland experiences peak traffic between 11:00 and 21:00, with the highest workload occurring between 12:00 and 19:00. Traffic is minimal between midnight and 10:00.
Understanding consumer segments enables targeted marketing. Gender and generation insights inform tailored campaigns, improving engagement and ROI.
KFC's consumer base in Switzerland shows a higher affinity among women (123 index) and Gen X (118 index), indicating these segments are overrepresented compared to the average consumer. Gen Y has an index of 100, while Gen Z is underrepresented (87 index).