Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sprinkles performance in the United States and how they change over time
See what factors influence Sprinkles performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sprinkles' competitors in the United States
An analysis of Sprinkles' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Sprinkles is in the lower 27% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Sprinkles' market performance is in the lower 27%, indicating a below average market standing. This means Sprinkles captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Dumpling World, 83, Ottava Via, Proof of the Pudding G24, Tiki Tiki, and Ushio Sushi.
Identifying top competitors based on cross-visitation reveals direct rivals and shared customer base, informing competitive strategies.
Sprinkles' top competitors, based on customer cross-visitation, are Panda Express (11.29%), Olive Garden Italian Restaurant (6.45%), McDonald's (6.45%), Starbucks (6.45%), and Chipotle Mexican Grill (6.45%). This indicates that customers who visit Sprinkles also frequently visit these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Sprinkles experiences peak traffic workload between 10 AM and 7 PM, with the highest workload at 6 PM (56.71%). Traffic is significantly lower during early morning hours. This data helps optimize staffing and resource allocation.
Understanding consumer segments by gender and generation informs targeted marketing, enhancing engagement and brand resonance with specific groups.
Sprinkles' customer base shows a higher affinity towards women (122) compared to men (79). Among generations, Gen Z shows the highest affinity (294), while Gen X (92) and Gen Y (89) are under-indexed. This suggests targeted marketing towards women and Gen Z may be particularly effective.