Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Southern Classic Chicken performance in the United States and how they change over time
See what factors influence Southern Classic Chicken performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Southern Classic Chicken' competitors in the United States
An analysis of Southern Classic Chicken' competitors in the United States
In Cafés & Restaurants
·Jun – Aug 25
Southern Classic Chicken is in the top 1% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals competitive strength and customer preference, showing brand's share of foot traffic in its industry.
Southern Classic Chicken is a leading brand with a market performance percentile of 99, placing it in the top 1%. This high percentile indicates a strong competitive position. Performance peers include: Colony Grill, Well Hung Vineyard - Restaurant, El Cholo, Pedro's Tacos & Tequila Bar, Sunday's Best, and Angeli's Pizzeria.
CSAT reflects customer happiness. Tracking this helps improve service, loyalty, and overall brand health for Southern Classic Chicken.
Overall customer satisfaction for Southern Classic Chicken is 69%, a decrease of 3.6 percentage points year-over-year. Satisfaction in Louisiana is 75%, while in Texas it's 54%, an increase of 7.1 percentage points. The trend shows fluctuation in CSAT from May to July 2025.
Average check value indicates customer spending per visit, revealing pricing strategy effectiveness and customer purchase behavior insights.
The overall average check for Southern Classic Chicken is $19.4, an increase of 8.5% year-over-year. The average check in Texas is $22.3, while in Louisiana it is $19.1. Average check values showed fluctuation from May to July 2025.
Outlet count indicates brand reach. Monitoring this reveals expansion progress and potential market penetration opportunities for Southern Classic Chicken.
Southern Classic Chicken has 14 outlets in Louisiana, 2 in Texas, and 1 in Arkansas. Louisiana represents the largest share of outlets, indicating its primary market. The current distribution indicates a concentrated presence in Louisiana with growing presence in Texas.
Competitor analysis reveals market dynamics. This identifies key players and customer preferences within Southern Classic Chicken's operational landscape.
Top competitors for Southern Classic Chicken, based on customer cross-visitation, are McDonald's (21.24%), Popeyes Louisiana Kitchen (13.99%), Whataburger (12.95%), Sonic Drive-In (11.92%), and Chick-fil-A (9.84%). These brands represent the primary alternatives customers consider.
Traffic workload data reveals peak hours. Analyzing this optimizes staffing, improving customer service and operational efficiency for Southern Classic Chicken.
Southern Classic Chicken experiences peak traffic between 12 PM and 6 PM, with the highest workload around 1 PM (76.30%). Traffic is minimal between midnight and 9 AM, indicating the need for focused resource allocation during peak hours.
Understanding consumer segments helps tailor marketing. Gender and generational data informs targeted campaigns and product development for Southern Classic Chicken.
Southern Classic Chicken shows high affinity with women (93%), indicating a strong female customer base. Men are overrepresented (107%). Gen X is also overrepresented (117%).