Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SoFresh performance in the United States and how they change over time
See what factors influence SoFresh performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SoFresh' competitors in the United States
An analysis of SoFresh' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
SoFresh is in the lower 37% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
SoFresh's Market Performance is in the lower 37%, indicating a below average market standing. This means SoFresh captures less foot traffic compared to its competitors. Performance peers in the same percentile range include CAO Bakery & Cafe, BubbaQue's BBQ, Ralph's, Osteria Nonnino, Keys Cafe & Bakery, and Clove - Opening Summer 2023.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
SoFresh has an overall CSAT of 85%, a decrease of 2.3 percentage points year-over-year. Pennsylvania shows a CSAT of 88% with a decrease of 3.1 percentage points, while Florida has 85% with a decrease of 2.3 percentage points. The CSAT trend decreased from 87.75% in June 2025 to 83.61% in August 2025.
Average Check indicates how much customers spend per visit, reflecting menu pricing, customer spending habits and overall revenue generation capability.
SoFresh's overall Average Check is $19.60, a 3.6% increase year-over-year. Pennsylvania has an average check of $20.00, while Florida's is $19.60. The average check decreased from $20.64 in June 2025 to $17.50 in August 2025.
Number of Outlets reflects brand's reach and market presence. A larger outlet count can increase brand visibility and customer accessibility.
SoFresh has 20 outlets in Florida and 3 in Pennsylvania. This indicates a stronger presence in Florida compared to Pennsylvania, suggesting a regional concentration of business operations.
Competitor analysis identifies key players and customer preferences, informing strategies to gain market share and improve customer retention.
The top competitors for SoFresh, based on cross-visitation, are McDonald's (10.68%), First Watch (5.83%), Wendy's (4.85%), Chick-fil-A (4.85%), and Fresh Kitchen (3.88%). This indicates that SoFresh customers also frequent these brands, highlighting potential areas for competitive differentiation.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
SoFresh experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest workload at 1:00 PM (61.46%). Traffic is minimal between 9:00 PM and 10:00 AM, suggesting a need to optimize staffing and promotions during peak hours.
Consumer segments help tailor marketing, improving engagement and ROI. Understanding gender and generational preferences enables targeted campaigns.
SoFresh's customer base shows high affinity among women (Index 121) and Gen Z (Index 179). Gen X also shows high affinity (Index 126). Men (Index 80) and Gen Y (Index 80) are under-indexed, suggesting an opportunity to increase engagement through targeted strategies.