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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Sign performance in the Saudi Arabia and how they change over time
See what factors influence Sign performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sign' competitors in the Saudi Arabia
An analysis of Sign' competitors in the Saudi Arabia
In Cafés & Restaurants
·Jul – Sep 25
Sign is in the top 10% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sign's market performance is at the 90th percentile, indicating a leading position in the Cafe & Restaurants industry in Saudi Arabia. This means Sign captures a significant share of customer traffic compared to its competitors. Performance peers in a similar position include برغرايززر | Burgerizzr and Starbucks.
Customer satisfaction reflects how happy customers are, influencing loyalty and brand reputation, which are vital for sustained growth.
Sign's overall customer satisfaction (CSAT) is 81%, a 6.1 percentage point increase year-over-year. This indicates improved customer experiences. Riyadh Region shows 81% satisfaction, while Makkah Region shows 80%, both with notable growth.
Average check reveals how much customers spend per visit, impacting revenue and profitability, and guiding pricing strategies.
The average check for Sign varies by region. Al-Qassim Province has the highest average check at 64.7 SAR. The overall average check trended from 54.09 SAR in June 2025 to 52.63 SAR in August 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Sign has 14 outlets in the Riyadh Region, representing the largest concentration. Makkah Region has 6 outlets, while Al-Qassim and Medina Provinces each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge.
Sign's top competitors based on cross-visitation are Al Baik (6.18%), McDonald's (5.76%), and Half Million (4.78%). This indicates that customers who visit Sign also frequently visit these brands.
Traffic workload analysis helps optimize staffing and resource allocation based on peak hours, improving efficiency.
Sign experiences peak traffic between 20:00 and 23:00, with the highest workload at 22:00 (80.88%). Traffic is minimal between 4:00 and 10:00.
Understanding consumer segments enables targeted marketing, tailoring products and messages to specific groups for better engagement.
Women are overrepresented among Sign's consumers (88 index), while men are also overrepresented (105 index). Gen Z shows a high affinity (149 index), while Gen X (80 index) and Gen Y (94 index) are underrepresented.