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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Shiok Burger performance in the Singapore and how they change over time
See what factors influence Shiok Burger performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Shiok Burger is right in the middle
Sample of brands in the same percentile
An analysis of Shiok Burger' competitors in the Singapore
An analysis of Shiok Burger' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Shiok Burger's market performance is at the 46th percentile in Singapore's Cafe & Restaurants industry, indicating a below average/lagging market position. This means the brand captures less foot traffic compared to many competitors. Performance peers in the same percentile range include The Marmalade Pantry, DORAN CHICKEN, Mixue Bingcheng, Kai Garden (Marina Square), VEGANBURG, and Hello Arigato.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Shiok Burger's top competitors, based on cross-visitation, are Munchi Pancakes (5.83%), McDonald's (4.85%), LiHO TEA (4.85%), Popeyes Louisiana Kitchen (3.88%), and Burger King (3.88%). This indicates that customers who visit Shiok Burger also frequent these establishments, highlighting potential areas for differentiation and competitive focus.
Traffic workload analysis reveals peak hours, optimizing staffing and resource allocation.
Shiok Burger experiences peak traffic workload between 11:00 and 21:00, with the highest workload at 18:00 (65.13%). Traffic is minimal between 0:00 and 9:00. This data suggests optimal staffing and resource allocation should focus on the peak hours to maximize customer service and efficiency.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Shiok Burger's customer base shows a high affinity for Men (index 130) and Gen X (index 129), indicating these segments are overrepresented compared to the average consumer. Women (index 65) and Gen Z (index 91) are underrepresented. Marketing efforts could be tailored to further engage the high-affinity segments.