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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Shiok Burger performance in the Singapore and how they change over time
See what factors influence Shiok Burger performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Shiok Burger' competitors in the Singapore
An analysis of Shiok Burger' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Shiok Burger is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Shiok Burger's market performance is at the 46th percentile in Singapore's Cafe & Restaurants industry, indicating a below average/lagging position. This means the brand captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Ramen Story 拉麵物語 by Jinggho Shokudo, First Bowl Rice Kitchen @ Compass One, Joy Luck Teahouse, Hom Aroy Thai Food (Coronation Plaza), 农耕记湖南土菜 Nong Geng Ji @ Great World, and Mixue Bingcheng.
Identifying top competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals customer preferences and potential market share threats.
Shiok Burger's top competitors based on customer cross-visitation are Munchi Pancakes (7.87%), Genki Sushi (5.62%), McDonald's (5.62%), JINJJA Chicken (4.49%), and Keisuke (3.37%). This indicates that customers who visit Shiok Burger also frequently visit these brands, suggesting they cater to similar customer segments.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to optimize customer service.
Shiok Burger experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (64.19%). Traffic is minimal between 0:00 and 9:00. This data helps optimize staffing and promotions to match customer demand throughout the day.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Shiok Burger's customer base shows a high affinity towards women (index 73) and men (index 123). Among generations, Gen X (index 98), Gen Y (index 104), and Gen Z (index 97) are represented. These affinity indices suggest the brand resonates differently across gender and generational groups, informing targeted marketing efforts.