Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Singapore and how they change over time
See what factors influence McDonald's performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Singapore
An analysis of McDonald's' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a market performance percentile of 80 in Singapore's Cafe & Restaurants industry, indicating an above-average market standing. This suggests a strong customer base and competitive edge. Performance peers in a similar range include A Hot Hideout and Ajumma's.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
McDonald's top competitors in Singapore, based on customer cross-visitation, are KFC (5.01%), Starbucks (4.22%), and Burger King (3.86%). This indicates significant customer overlap with these brands.
Traffic workload reveals peak hours, optimizing staffing and resource allocation for enhanced customer experience and efficiency.
McDonald's in Singapore experiences peak traffic workload between 6 PM and 8 PM, with the highest workload at 7 PM (70.20). This information can be used to optimize staffing during peak hours.
Consumer segments inform targeted marketing, tailoring strategies to specific demographics for enhanced engagement and ROI.
McDonald's consumer base in Singapore shows a high affinity among women (index 74) and men (index 122). Gen X (index 125) shows high affinity, while Gen Y (index 99) and Gen Z (index 80) are under-indexed.