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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Singapore and how they change over time
See what factors influence Burger King performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Singapore
An analysis of Burger King' competitors in the Singapore
Search among the top brands by number of locations
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 13% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 87th percentile, indicating an above-average market standing. This means Burger King captures more customer traffic than most competitors in Singapore's Cafe & Restaurants industry. Performance peers in a similar range include Poulet (82), Guzman Y Gomez (84), Genki Sushi (87), Pizza Hut (88), and KFC (89).
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors based on cross-visitation are Swensen's (6.68%), McDonald's (5.09%), KFC (4.61%), Munchi Pancakes (3.42%), and Pizza Hut (2.70%). This indicates that customers who visit Burger King also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Burger King experiences peak traffic workload between 18:00 and 20:00, with the highest workload at 19:00 (62.01%). Traffic is lowest between 3:00 and 5:00. This data helps optimize staffing levels throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women are under-indexed (90) compared to men (108). Gen Z shows a higher affinity (105) compared to Gen X (92) and Gen Y (98). This suggests that Burger King is more appealing to men and Gen Z in Singapore.