Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Santa Clara performance in the Mexico and how they change over time
See what factors influence Santa Clara performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Santa Clara' competitors in the Mexico
An analysis of Santa Clara' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Santa Clara is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Santa Clara's market performance is at the 50th percentile, indicating an average market position in the Cafe & Restaurants industry in Mexico. This means Santa Clara's foot traffic is on par with the median brand. Performance peers in the same percentile range include 1000 Caguamas, Groshi Express, Museum of Yucateca Gastronomy, MALA HIERBA, Altezza Cocina Italiana, and ConSentido Café.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps improve service, retain customers, and boost brand loyalty and revenue.
Santa Clara's overall customer satisfaction is 56%, a slight decrease of 0.6 percentage points year-over-year. Puebla and Guanajuato show high CSAT (72% and 65% respectively) with significant growth. Morelos and Hidalgo show decreased CSAT. The State of Mexico shows a slight increase. CSAT peaked in August 2025 at 62.5%.
Outlet count indicates brand reach. Tracking this KPI helps understand market penetration and expansion efforts across different regions.
Santa Clara has the most outlets in the State of Mexico (33), followed by Hidalgo (14). Puebla, Guanajuato, and Morelos each have 8 outlets. Nuevo León has 6, Jalisco has 5, and Guerrero, Querétaro, and San Luis Potosí each have 3. This distribution highlights key markets for Santa Clara.
Competitor analysis reveals market dynamics. Tracking cross-visitation helps understand customer preferences and competitive threats in the industry.
Santa Clara's customers also frequently visit Starbucks (8.29%), La Casa de Toño (6.91%), VIPS (5.53%), Burger King (5.07%), and Toks (4.61%). This indicates these brands are key competitors for Santa Clara in the Cafe & Restaurants industry in Mexico.
Traffic workload shows peak hours. Tracking this KPI helps optimize staffing, manage resources, and improve customer experience during busy periods.
Santa Clara experiences peak traffic between 10 AM and 6 PM, with the highest workload around 4-6 PM (55-58%). Traffic is significantly lower in the early morning hours (0-6 AM) and late at night (10 PM-1 AM). This data can inform staffing and resource allocation strategies.
Consumer segments reveal customer demographics. Understanding gender and generational mix helps tailor marketing and product offerings for better engagement.
Santa Clara's customer base shows a slightly higher affinity among women (index 105) compared to men (index 95). Gen X (index 211) shows a significantly higher affinity compared to Gen Y (index 86), suggesting targeted marketing towards Gen X could be beneficial.