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Managing Partner, Global Business Development
See what factors influence Rolls Mania performance in the India and how they change over time
See what factors influence Rolls Mania performance in the India and how they change over time
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Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rolls Mania' competitors in the India
An analysis of Rolls Mania' competitors in the India
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Rolls Mania is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand’s competitive strength and customer preference within its industry.
Rolls Mania is a leading brand in India's Cafe & Restaurants industry with a market performance percentile of 99, placing it in the top 1%. This indicates a strong market presence relative to its peers. The listed performance peers (Faruuzi Multi Cuisine, Spice Terrace, Kohinoor Family Dhaba, Sri Krishna Bhavan Veg Restaurant, asquare biriyani, Belpatra) also share this high market position.
Customer satisfaction reflects the effectiveness of brand experience, driving loyalty and revenue.
Rolls Mania's overall customer satisfaction (CSAT) is 59%, a slight increase (0.3pp) year-over-year. CSAT varies by state: Assam shows high satisfaction (82%), Uttar Pradesh is at 76%, while Maharashtra stands at 50% and Karnataka lags at 39%. There is a significant decline in CSAT in June 2025 compared to May 2025, followed by an increase in July.
Average check indicates customer spending levels, reflecting menu pricing and purchase behavior.
The overall average check for Rolls Mania is 296.4 INR, a 15.8% increase year-over-year, which means that customers are spending more per order. Haryana has the highest average check (335.3 INR). Maharashtra and Karnataka show lower average check values with no growth.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies.
Domino's Pizza is the top competitor with a cross-visitation rate of 7.53%, followed by McDonald's at 6.16%. Other significant competitors include KFC, Natural Ice Cream, and Haldiram's, each with a 4.79% cross-visitation rate. This indicates shared customer interest and potential areas for competitive focus.
Understanding consumer demographics allows for targeted marketing and improved product-market fit.
Women are overrepresented among Rolls Mania's consumers (affinity index: 61), suggesting a high affinity. Men are also overrepresented (affinity index: 113). Gen X consumers exhibit an affinity index of 107, Gen Y at 103, and Gen Z at 102. All three generation groups are overrepresented among the brand's customers.