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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Rib City performance in the United States and how they change over time
See what factors influence Rib City performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Rib City is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Rib City' competitors in the United States
An analysis of Rib City' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rib City has a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market position relative to its peers like Woody's Wood Fired Pizza, Heim Barbecue, Avesta Persian Grill, Big Cab's Crawfish, Naga’s South Indian Cuisine and Salsa Fresca Mexican Grill, all within the same top-tier range.
CSAT reflects customer loyalty and overall experience, influencing repeat business and brand reputation. Monitoring CSAT helps identify areas for improvement.
Rib City's overall customer satisfaction (CSAT) is 73%, a decrease of 4 percentage points year-over-year. Tennessee shows the highest CSAT at 82%, while Virginia has the lowest at 50%. The trends indicate fluctuation between 64.91% and 81.40% during the observed period, suggesting areas need review. High CSAT in Tennessee suggests best practices to emulate.
Average check is vital for understanding revenue per transaction, impacting profitability and menu optimization strategies. It shows spending habits.
Rib City's overall average check is $26.60, which is a 9.6% increase year-over-year, suggesting higher customer spending. The average check varies by location, with Florida showing $29.80 and Colorado $21.60. The trends indicate fluctuation between $24.22 and $28.94 during the observed period, which helps in menu and pricing adjustments.
Outlet count indicates brand reach and expansion, reflecting growth strategy and market penetration. It helps in understanding market presence.
Rib City has a total of 19 outlets. Most are located in Florida (12 outlets), followed by Colorado (3 outlets), with South Carolina, Ohio, Virginia and Tennessee each having 1 outlet. This distribution shows a concentration of outlets in Florida, which may indicate strategic focus or market demand.
Competitor analysis reveals market dynamics and customer preferences, informing competitive strategies and differentiation efforts to attract more customers.
The top competitors for Rib City, based on cross-visitation, are McDonald's (14.02%), Burger King (7.32%), Wendy's (6.71%), Denny's (6.10%), and Culver's (4.88%). High cross-visitation with McDonald's indicates shared customer base, offering insights for competitive positioning and marketing strategies.
Traffic workload reveals peak hours and customer flow, enabling efficient staffing, resource allocation, and optimized customer service for higher satisfaction.
Rib City experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload at 6:00 PM (63.58%) and 7:00 PM (59.92%). There is minimal activity from midnight to 10:00 AM. This data informs staffing and resource allocation, ensuring optimal service during peak hours.
Consumer segments help target marketing efforts by understanding audience demographics and preferences, optimizing messaging and improving campaign effectiveness.
Rib City's customer base shows a high affinity for women (75%, under-indexed) and a very high affinity for men (123%, over-indexed). Among generations, Gen X shows very high affinity (144%, over-indexed), while Gen Y (61%, under-indexed) and Gen Z (34%, under-indexed) are less represented. This data suggests focused marketing on Gen X and male customers.