Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Restoran Sederhana performance in the Indonesia and how they change over time
See what factors influence Restoran Sederhana performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
Restoran Sederhana is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Restoran Sederhana' competitors in the Indonesia
An analysis of Restoran Sederhana' competitors in the Indonesia
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Restoran Sederhana, with a market performance percentile of 99, is a leading brand in Indonesia's Cafe & Restaurants industry. This high percentile signifies strong market dominance. Performance peers in the same percentile range include Maja Koffie, Jogja Airport Resto, Huma Cafe by Goldmine, Back To Mie Kitchen, Ini Kopi Ulon - Ciremai Raya (Perumnas), and Sushi-Me.
Customer satisfaction reflects brand loyalty and service quality, directly impacting repeat business and positive word-of-mouth referrals.
Restoran Sederhana's overall customer satisfaction is at 73%, showing a 3.1 percentage point decrease year-over-year. The CSAT in Java is also 73% with a similar decrease. This indicates a need to investigate and address factors contributing to the decline in customer satisfaction to maintain and improve customer loyalty in the region.
Average check indicates customer spending per visit, reflecting menu pricing strategy and customers' willingness to spend.
The overall average check for Restoran Sederhana is 95.1K IDR, showing a slight increase of 0.4% year-over-year. In Java, the average check is also 95.1K IDR. Stable or slightly increasing average check implies consistent pricing power and sustained customer spending habits.
Number of outlets indicates brand reach and expansion, reflecting market penetration and growth strategy effectiveness.
Restoran Sederhana has 13 outlets in Java. This reflects a concentrated presence in this region, suggesting either a strategic focus on Java or potential opportunities for expansion into other regions to increase overall market coverage.
Identifying key competitors reveals the competitive landscape, enabling strategic benchmarking and differentiation efforts.
Restoran Sederhana's top competitors based on cross-visitation are KFC (10.57%), Solaria (6.50%), Starbucks (6.50%), Pizza Hut (4.88%), and Sederhana (4.88%). These brands represent the primary choices of Restoran Sederhana's customers when they consider alternative dining options.
Traffic workload patterns show peak operational hours, guiding staffing and resource allocation for optimal service.
Restoran Sederhana experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest traffic around 1:00 PM (71.44%). Traffic is minimal during early morning hours. Efficient staffing and resource management should align with these peak hours.
Consumer segments by gender and generation inform targeted marketing and positioning strategies.
Restoran Sederhana shows over-representation among men (affinity index 120) and Gen X (affinity index 219). Women (affinity index 76) and Gen Z (affinity index 37) are under-indexed. Marketing should be optimized to engage better with women and Gen Z, while leveraging existing strength with men and Gen X.