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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Red Mango performance in the United States and how they change over time
See what factors influence Red Mango performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Red Mango is in the lower 31% of brands
Sample of brands in the same percentile
An analysis of Red Mango' competitors in the United States
An analysis of Red Mango' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Red Mango's market performance is in the lower 31% of brands. This indicates a below average market standing compared to its competitors. Performance peers in the same percentile range include Mike’s Superior Deli and Grill, Northern China Eatery (Beltline), Javed Nihari Restaurant, Zaatar N More, Nanou French Bakery & Cafe, and Old Tyme Grill & Buffet.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Monitoring CSAT helps identify areas for improvement.
Red Mango's overall customer satisfaction is 68%, a decrease of 8.3 percentage points year-over-year. New York shows a CSAT of 65% with a decrease of 17.4 percentage points, while Illinois has a CSAT of 61% with a decrease of 3.9 percentage points. The CSAT trend fluctuated between 63% and 78.02% during the reported period.
Outlet count indicates brand reach and market presence. Tracking it reveals expansion or contraction, reflecting business growth and strategy.
Red Mango has 11 outlets in New York, 8 in Illinois, 4 in Puerto Rico, 3 each in New Jersey, Texas and Indiana, 2 each in Kentucky, Nevada and North Carolina, and 1 in Connecticut. New York has the highest number of outlets.
Identifying competitors reveals market dynamics and competitive landscape. Understanding cross-visitation patterns informs strategic positioning and marketing efforts.
The top competitors for Red Mango, based on customer cross-visitation, are McDonald's (15.49%), Wendy's (14.08%), Burger King (11.27%), Popeyes Louisiana Kitchen (8.45%), and Dunkin' (5.63%). This indicates that customers who visit Red Mango also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Red Mango experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 2:00 PM (59.89%). Traffic is lowest between midnight and 5:00 AM. This data helps optimize staffing levels throughout the day.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a higher affinity (106%) for Red Mango compared to men (95%). Gen Y exhibits a significantly high affinity (158%), while Gen X (35%) and Gen Z (77%) are under-indexed. This suggests Gen Y is a key demographic for Red Mango.