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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Qbano performance in the Colombia and how they change over time
See what factors influence Qbano performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
Qbano is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Qbano' competitors in the Colombia
An analysis of Qbano' competitors in the Colombia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Qbano holds a leading market position in Colombia's Cafe & Restaurants industry with a percentile of 99. This indicates Qbano captures a significant portion of customer traffic, outpacing competitors like Game Over Resto Bar, PARQUE TEMATICO SAN JOSE, Puntas y churrascos al carbón, Mr Patata, Astoria, and Restaurante Nami, which are in the same performance range.
Customer satisfaction is critical for brand loyalty and revenue. It reflects customer happiness, impacting reputation and long-term growth.
Qbano's overall customer satisfaction is 46%, a decrease of 12.2 percentage points year-over-year. Satisfaction varies by region, with RAP Eje Cafetero showing 73% satisfaction, while RAP del Agua y la Montaña and RAP (Especial) Central are lower at 36% and 35%, respectively. RAP Pacífico experienced a significant decrease of 14.3 percentage points. The RAP Eje Cafetero has the highest customer satisfaction.
Average check reflects spending per customer. Tracking this KPI can indicate the effectiveness of upselling and pricing strategies.
Qbano's overall average check is 35.5K COP, a 0.5% increase year-over-year. RAP Pacífico has the highest average check at 39.8K COP. RAP Eje Cafetero has the lowest average check at 23.6K COP. Average check variations by region suggest differing customer spending habits or menu preferences.
Outlet count indicates brand reach and market penetration. Monitoring this KPI reveals expansion and regional presence.
Qbano has 89 outlets in RAP (Especial) Central, representing the largest regional presence. RAP Pacífico follows with 63 outlets. RAP Llanos has the fewest outlets, with only 1, indicating a limited presence in that region. This distribution shows Qbano's geographic focus.
Competitor analysis reveals market dynamics and competitive threats. Identifying key players helps refine strategies and maintain market share.
Qbano's top competitors based on customer cross-visitation are Frisby (7.99%), Crepes & Waffles (7.40%), McDonald's (6.21%), KFC (5.92%), and Domino's Pizza (4.14%). These brands capture a notable share of Qbano's potential customer base, indicating direct competition for customer traffic and sales.
Traffic workload analysis by hour uncovers peak operational times. Efficient staffing and resource allocation are possible by tracking the pattern.
Qbano experiences peak traffic workload between 11 AM and 8 PM, with the highest workload occurring between 12 PM and 6 PM. Traffic is significantly lower during early morning hours (12 AM to 7 AM). This suggests that lunch and dinner are peak service times.
Consumer segments are critical to understand the customer base. This allows for personalized marketing and improved customer engagement strategies.
Qbano's customer base shows a higher affinity towards women (86) and a slightly higher affinity for men (109). Gen Y (108) and Gen Z (112) exhibit a strong affinity, while Gen X (47) shows a lower affinity, indicating that younger generations are more represented among Qbano's customers.