Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Frisby performance in the Colombia and how they change over time
See what factors influence Frisby performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
An analysis of Frisby' competitors in the Colombia
An analysis of Frisby' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·May – Jul 25
Frisby is in the top 1% of brands
Sample of brands in the same percentile
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference within the industry.
Frisby holds a leading market position in Colombia's Cafe & Restaurants industry with a percentile of 99. This indicates a very strong competitive standing, with a high share of foot traffic. Performance peers include Sushi Fans and Hornitos, also in the top percentile.
Customer satisfaction is key to loyalty and growth. Tracking CSAT helps understand customer happiness and identify areas for service improvement.
Frisby's overall customer satisfaction is 53%, a decrease of 14.6 percentage points year-over-year. Regional CSAT varies, with 'RAP Pacífico' showing the highest (72%) and 'RAP Gran Santander' the lowest (46%). There has been decrease in all regions.
Average check indicates customer spending per visit, reflecting pricing strategy effectiveness and customer purchasing behavior.
Frisby's overall average check is 41.2K COP, a 7.1% increase year-over-year. 'RAP Caribe' has the highest average check at 51.3K COP, while 'RAP (Especial) Central' has the lowest at 37.9K COP. Growth is at 0% for all regions.
Outlet count reflects brand reach and market presence. Monitoring outlet distribution helps assess expansion and market coverage strategies.
Frisby has the largest number of outlets in 'RAP (Especial) Central' (70), followed by 'RAP del Agua y la Montaña' (64). 'RAP Amazonía' has the fewest (1), indicating a limited presence in that region.There is no data about change in each region.
Identifying key competitors helps understand the competitive landscape and benchmark performance against other players in the market.
Frisby's top competitors based on customer cross-visitation are Crepes & Waffles (8.53%), McDonald's (6.48%), KFC (5.83%), El Corral (4.43%), and Domino's Pizza (3.35%). These brands are frequently visited by Frisby's customers.
Traffic workload by hour reveals peak times, informing staffing and resource allocation for optimal service and customer experience.
Frisby experiences peak traffic workload between 11:00 and 20:00, with the highest activity around 13:00-15:00. Traffic is minimal between midnight and 6:00. Resource planning should consider this distribution.
Understanding consumer segments helps tailor marketing and product offerings to specific demographics, maximizing engagement and brand affinity.
Frisby's customer base shows a high affinity towards women (73% value label, affinity index below 100). Men are over-indexed (117% value label). Gen Y (105% value label) and Gen Z (101% value label) are over-indexed, while Gen X (21% value label) affinity is low.