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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Frisby performance in the Colombia and how they change over time
See what factors influence Frisby performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Frisby' competitors in the Colombia
An analysis of Frisby' competitors in the Colombia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Frisby is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Frisby, with a market performance percentile of 99, is a leading brand. This indicates a strong market presence and high customer preference compared to its peers like Sushi Fans, LAKASTA, Hornitos, Di Silvio Trattoria, Topping Burgers and Home Burgers, all within the same percentile range.
Outlet count indicates brand reach and market penetration. Growth in outlet numbers often signals expansion and increased accessibility for customers.
Frisby has a varying number of outlets across different regions. 'RAP (Especial) Central' has the highest number of outlets (73), while 'RAP Amazonía' has the fewest (1). This shows a concentration of outlets in specific regions.
Competitor analysis identifies key rivals and their market share. Understanding competitors' strengths and weaknesses informs strategic decision-making and competitive positioning.
Frisby's top competitors based on cross-visitation are Crepes & Waffles (10%), McDonald's (7.75%), El Corral (5.77%), KFC (5.23%), and Domino's Pizza (3.78%). This indicates these brands attract a similar customer base.
Traffic workload analysis reveals peak hours and customer flow. This insight helps optimize staffing, manage resources, and improve customer experience during busy periods.
Frisby experiences peak traffic workload between 11:00 and 20:00, with the highest workload at 13:00 (63.18%) and 14:00 (63.13%). Traffic is minimal during the early morning hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Frisby's customer base shows a high affinity for women (76%), while men are over-indexed (118%). Gen X is over-indexed (114%), while Gen Y (93%) and Gen Z (88%) are under-indexed, indicating varying levels of engagement across generations.