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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Press performance in the Brazil and how they change over time
See what factors influence Press performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Press is right in the middle
Sample of brands in the same percentile
An analysis of Press' competitors in the Brazil
An analysis of Press' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Press's market performance is at the 46th percentile in Brazil's Cafe & Restaurants industry, indicating a below average/lagging market position. This means Press captures less foot traffic than most competitors. Performance peers in the same percentile range include Restaurante Aoyama, Mr Mix Milk Shake, and X Calota.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and marketing efforts.
McDonald's, Coco Bambu, Ô Xiss, and Galeto Mamma Mia are top competitors for Press in Brazil, based on cross-visitation data. McDonald's has the highest cross-visitation rate at 4.88%. This indicates a significant overlap in customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal customer service.
Press experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 2:00 PM (58.83%). Traffic is minimal during early morning hours. This data informs staffing and operational decisions.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies for better engagement.
Women are overrepresented among Press's consumers (93 affinity index), while men are also overrepresented (107 affinity index). Gen X is significantly overrepresented (329 affinity index), while Gen Y is underrepresented (21 affinity index).