Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Popeyes performance in the United Arab Emirates and how they change over time
See what factors influence Popeyes performance in the United Arab Emirates and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Popeyes' competitors in the United Arab Emirates
An analysis of Popeyes' competitors in the United Arab Emirates
In Cafés & Restaurants
·Jul – Sep 25
Popeyes is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Popeyes' market performance is at the 59th percentile in the UAE's Cafe & Restaurants industry, indicating an average/above average market standing. This means Popeyes attracts more customers than many competitors. Performance peers in the same percentile include FLAVE by Chef Wali, Namelaka restaurant, Il Forno, Denny's Diner Middle East, flavors, and Raising Cane's.
Customer satisfaction is crucial as it reflects customer loyalty and impacts brand reputation and future growth.
Popeyes' overall customer satisfaction in the UAE is 86%, a 17.5 percentage point increase year-over-year. Dubai shows the highest satisfaction at 89%, followed by Sharjah Emirate at 87%, Ajman Emirate at 86%, and Abu Dhabi Emirate at 81%. This indicates strong positive customer sentiment across all locations.
Average check reveals how much customers spend per visit, influencing revenue and profitability strategies.
The average check for Popeyes in the UAE varies by location. Dubai has the highest average check at 90.2 AED. Abu Dhabi Emirate's average check is 68.3 AED, Sharjah Emirate's is 48.3 AED, and Ajman Emirate's is 38.2 AED. These differences suggest regional pricing or purchasing behavior variations.
Outlet count indicates brand reach and market presence, affecting accessibility and brand visibility.
Popeyes has a varying number of outlets across the UAE. Abu Dhabi Emirate has the most with 24 outlets, followed by Dubai with 17. Sharjah Emirate has 3 outlets, while Ajman Emirate and Fujairah Emirate each have 1 outlet. This distribution reflects strategic market penetration efforts.
Identifying competitors helps understand the competitive landscape and refine strategies for market share.
The top competitors for Popeyes in the UAE, based on customer cross-visitation, are Burger King (7.84%), Wendy's (7.52%), KFC (6.86%), Tim Hortons (6.86%), and McDonald's (6.54%). This indicates that customers who visit Popeyes also frequently visit these fast-food chains.
Traffic workload analysis helps optimize staffing and resource allocation during peak hours.
Popeyes' traffic workload in the UAE varies throughout the day. Peak hours are between 11 AM and 10 PM, with the highest traffic around 8-10 PM. The lowest traffic is between 3 AM and 7 AM. This data can inform staffing and promotional strategies.
Understanding consumer segments enables targeted marketing and product development for better engagement.
Popeyes' consumer base in the UAE shows a higher affinity among women (55%) and men (128%). Gen Y (110%) shows a higher affinity, while Gen X (83%) and Gen Z (40%) are under-indexed. This suggests targeted marketing towards women and Gen Y may be more effective.