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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pop Tate's performance in the India and how they change over time
See what factors influence Pop Tate's performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pop Tate's' competitors in the India
An analysis of Pop Tate's' competitors in the India
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pop Tate's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects brand strength and customer preference, crucial for understanding competitive position and growth potential.
Pop Tate's market performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in India. This high percentile suggests strong brand preference and a significant share of customer traffic compared to peers like Mojo Pizza and Iscon Gathiya who are in the same range.
Customer satisfaction is vital as it drives loyalty, positive word-of-mouth, and repeat business, directly impacting revenue and brand reputation.
Pop Tate's customer satisfaction (CSAT) is 90%, a 6.8 percentage point increase year-over-year. The CSAT in Maharashtra mirrors this overall level. Recent monthly CSAT scores vary, with a high of 93.46% in May 2025 and a low of 85.85% in June 2025, suggesting some variability.
Average check reveals customer spending habits, essential for pricing strategies, menu optimization, and revenue forecasting.
Pop Tate's average check is 1.2K INR, a 17.3% decrease year-over-year. Maharashtra mirrors this value. Monthly average check values fluctuate, with a low of 1048.26 INR in May 2025 and a high of 1450.00 INR in July 2025, indicating variability in customer spending.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Pop Tate's operates 31 outlets in Maharashtra. This reflects the brand's physical presence and market coverage within the state.
Understanding key competitors and customer cross-visitation informs competitive strategies and identifies opportunities for differentiation.
Pop Tate's customers also frequent Chopssticks Stir, Sizzle & Grills (52.85%), Red Chilly Classic Chinese Cuisine (50.05%), and Hubble (49.76%). These are the top brands that Pop Tate's customers visit, highlighting key competitors.
Analyzing traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak times.
Pop Tate's experiences peak traffic workload between 6 PM and 10 PM, with the highest traffic workload at 21:00 (57.53%). Traffic is minimal between midnight and 11 AM. This information is useful for staffing decisions.
Analyzing consumer segments enables targeted marketing, tailored offerings, and improved customer engagement based on demographic preferences.
Pop Tate's customers show higher affinity towards Women (173%) compared to Men (75%). Among generations, Gen Z (127%) and Gen X (121%) are overrepresented, while Gen Y (92%) is slightly underrepresented, suggesting the brand resonates more with Gen Z and Gen X.