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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pop Tate's performance in the India and how they change over time
See what factors influence Pop Tate's performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pop Tate's' competitors in the India
An analysis of Pop Tate's' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Pop Tate's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pop Tate's market performance is at the 57th percentile, indicating an average/above average market standing. This means Pop Tate's is ahead of many competitors in the Cafe & Restaurants industry in India. Performance peers in the same percentile range include Orchid Hotel & Restaurant Kolaghat, Soofi Mandi, Pizza 4P's, New Paradise restaurant, Minerva Grand, and Atithi.
Competitor analysis identifies key rivals and their customer overlap. This informs strategies to differentiate, attract customers, and maintain market share.
Pop Tate's top competitors based on customer cross-visitation are McDonald's (8.32%), Starbucks (3.49%), Social (3.22%), Domino's Pizza (2.15%), and Natural Ice Cream (1.88%). McDonald's has the highest overlap, suggesting a significant portion of Pop Tate's customers also visit McDonald's.
Traffic workload by hour reveals peak times and customer flow. This helps optimize staffing, promotions, and resource allocation for efficient operations.
Pop Tate's traffic workload peaks between 6 PM and 10 PM, with the highest workload at 9 PM (58.45%) and 10 PM (62.45%). The lowest traffic is between 1 AM and 10 AM. This indicates that Pop Tate's is busiest during dinner hours.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning and messaging for maximum impact.
Pop Tate's customer base shows a high affinity for women (index 102) and men (index 99). Among generations, Gen X is overrepresented (index 130), while Gen Y is underrepresented (index 95), and Gen Z is slightly overrepresented (index 102). This suggests that Pop Tate's resonates strongly with Gen X consumers.