Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Plug In Coffee performance in the Romania and how they change over time
See what factors influence Plug In Coffee performance in the Romania and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Plug In Coffee' competitors in the Romania
An analysis of Plug In Coffee' competitors in the Romania
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Plug In Coffee is in the lower 36% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Plug In Coffee's market performance is in the lower 36% in Romania's Cafe & Restaurants industry. This below average position indicates a need to improve its competitive standing. Performance peers in the same range include IKEA, OAZIS PHILIA, Haute Pepper, La Foișoare, La Vizitiu, and Biutiful By The.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Plug In Coffee has a high overall customer satisfaction of 95%, with a slight increase of 0.3 percentage points year-over-year. In Constanța, the CSAT is 100%. The CSAT fluctuated between 87.5% and 96.05% from May to July 2025, indicating generally positive but variable customer experiences.
Average check is a key performance indicator (KPI) that shows how much money customers spend on average per transaction.
The overall average check for Plug In Coffee is not available. However, in Argeș, the average check is 24.4 RON. The average check fluctuated between 20.67 RON and 25.48 RON from May to July 2025, indicating variability in customer spending.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation.
Plug In Coffee has multiple outlets across Romania, with Bacău, Ilfov, and Giurgiu having the most (3 each). Other counties with outlets include Dolj, Brașov, Argeș, Prahova (2 each), Arad, Iași, and Buzău (1 each), showing a geographically diverse presence.
Competitor analysis identifies key players and cross-visitation patterns, informing competitive strategies and market positioning.
The top competitors for Plug In Coffee, based on cross-visitation, are FRYDAY (17.65%), Luca (5.88%), Popeyes Louisiana Kitchen (5.88%), Cafeneaua lui Caragiale (5.88%), and McDonald's (5.88%). This indicates that customers who visit Plug In Coffee also frequent these establishments.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer experience.
Plug In Coffee experiences peak traffic between 9 AM and 4 PM, with the highest workload around 11 AM (49.2%). Traffic is minimal during early morning and late-night hours, indicating the need for staffing adjustments based on hourly demand.
Understanding consumer segments enables targeted marketing, tailored product offerings, and improved customer engagement strategies.
Plug In Coffee's customer base shows a high affinity towards women (86) and men (112). Gen Y (145) shows a higher affinity compared to Gen X (34). This suggests that Plug In Coffee is more popular among Gen Y consumers.