Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Luca performance in the Romania and how they change over time
See what factors influence Luca performance in the Romania and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Luca' competitors in the Romania
An analysis of Luca' competitors in the Romania
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Luca is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Luca, with a market performance percentile of 99, is a leading brand in Romania's Cafe & Restaurants industry. This high percentile indicates a strong market presence and high customer preference compared to competitors like Thassos Food, Shaorma Orient, NOVICOFF, Restaurant The Boat, Dabo Doner Costinesti Terasa and La Ceaun.
Customer satisfaction (CSAT) reflects customer contentment, directly impacting loyalty, brand reputation and revenue. Monitoring trends is vital for business growth.
Luca's overall customer satisfaction is 66%, a decrease of 8.9 percentage points year-over-year. CSAT varies by county, with Neamț at 79% and Bacău at 45%. The general decrease in CSAT requires investigating factors contributing to this decline to improve customer experience and loyalty.
Average check is a key indicator of customer spending habits, influencing revenue strategies, menu optimization, and perceived value.
Luca's overall average check is 39 RON, a 32.8% increase year-over-year. Average check varies by county, with Bacău at 71.9 RON, Vrancea at 34.7 RON and Neamț at 32.2 RON. The increase suggests customers are spending more per visit, which directly boosts revenue.
Outlet count indicates market reach and brand accessibility, influencing market share, competitive positioning and geographic expansion strategies.
Luca has varying number of outlets across Romanian counties. Bacău has the most (8), followed by Galați (6), Argeș & Iași (4 each), Suceava (3), and Timiș, Ialomița, Dolj, Botoșani & Vaslui (2 each). The distribution indicates their presence and potential focus areas for expansion.
Identifying key competitors and cross-visitation patterns allows strategic benchmarking and understanding of customer preferences within the competitive landscape.
Luca's customers also visit McDonald's (16.89%), Zireto Caffe (2.68%), KFC (2.41%), Burger King (2.14%) and Caru' cu bere (1.88%). McDonald's is the most cross-visited brand. Monitoring these cross-visitation patterns is important to identify market trends and customer preferences.
Analyzing traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and targeted marketing efforts to optimize customer experience.
Luca experiences peak traffic between 8 AM and 6 PM, with the highest workload at 12 PM (59.26%). Traffic is significantly lower during night. This data helps optimize staffing levels and marketing strategies based on hourly demand.
Understanding consumer demographics (gender, generation) enables targeted marketing, product development, and personalized customer experiences, improving engagement and brand loyalty.
Luca's customer base shows a higher affinity among women (index 72) and men (index 120). Gen X are overrepresented (index 131), while Gen Y (index 83) and Gen Z (index 91) are underrepresented. This information can refine marketing and outreach for increased engagement.