Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Planet Sub performance in the United States and how they change over time
See what factors influence Planet Sub performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Planet Sub' competitors in the United States
An analysis of Planet Sub' competitors in the United States
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Planet Sub is in the lower 22% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Planet Sub's market performance is in the lower 22%, indicating a below average market standing. This suggests that Planet Sub captures less foot traffic compared to its competitors. Performance peers in the same percentile include Amazonas, Mr. FALAFEL, Bob's Atomic Burgers, Cold Moon Cafe, Bungalow Bar, and Pilot Project Brewing.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience.
Overall customer satisfaction for Planet Sub is 90%, a decrease of 5.4 percentage points year-over-year. Missouri shows the highest satisfaction at 96% with a slight increase, while Kansas has the lowest at 76% with a significant decrease. This indicates a need to address customer experience issues, particularly in Kansas.
Average check reflects customer spending habits and pricing strategy effectiveness.
The overall average check for Planet Sub is $14.20, a decrease of 19.5% year-over-year. Missouri has the highest average check at $17.90, while Kansas reports $13.00. The decrease suggests potential issues with menu pricing, promotional strategies, or changes in customer purchasing behavior.
Outlet count indicates brand reach and market presence in different locations.
Planet Sub has 6 outlets in Kansas, 5 in Missouri, and 2 in Arizona. This distribution highlights Kansas as the primary market, with Missouri and Arizona having a smaller presence. Expansion or consolidation strategies may be informed by these numbers.
Identifying top competitors helps understand the competitive landscape and benchmark performance.
Planet Sub's top competitors based on customer cross-visitation are Wendy's and McDonald's (10.53% each), followed by Jersey Mike's Subs, Applebee's Grill + Bar, and Sonic Drive-In (7.89% each). This indicates that Planet Sub customers also frequently visit these fast-food and casual dining chains.
Traffic workload analysis helps optimize staffing and resource allocation during peak hours.
Planet Sub experiences peak traffic between 10 AM and 2 PM, with the highest workload at 12 PM (71.73). Traffic is minimal during early morning and late-night hours. This data suggests the need for optimized staffing and resource allocation during peak lunch hours.
Understanding consumer demographics enables targeted marketing and product development.
Planet Sub's customer base shows a high affinity towards women (79% affinity index) and Gen Y (121% affinity index). Men are under-indexed (120% affinity index), as are Gen X (66% affinity index). This suggests that Planet Sub resonates more strongly with women and younger consumers.