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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pizzeria La Sierra performance in the Mexico and how they change over time
See what factors influence Pizzeria La Sierra performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizzeria La Sierra' competitors in the Mexico
An analysis of Pizzeria La Sierra' competitors in the Mexico
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizzeria La Sierra is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizzeria La Sierra holds a leading market position with a percentile of 99 in Mexico's Cafe & Restaurants industry. This indicates strong customer preference and competitiveness. Performance peers, also at the 99th percentile, include La Picadita Jarocha Sucursal, El Camarón Buchón Coyoacán, Wild Rooster, El Puerto De Alvarado, Maria California and La Madalena Guadalajara.
Customer Satisfaction (CSAT) indicates loyalty. Tracking overall CSAT and location specifics helps tailor improvements and ensure customer happiness.
Pizzeria La Sierra's overall customer satisfaction is 73%, a decrease of 7.4 percentage points year-over-year. In Chihuahua, the CSAT is also 73%, with a similar decrease. This suggests a need to address factors affecting customer satisfaction to improve loyalty.
Average Check (AvgCheck) is how much customers spend per visit. Tracking overall AvgCheck and location specifics helps improve revenue strategies.
Pizzeria La Sierra's overall average check is 225.8 MXN, showing a slight increase of 0.6% year-over-year. Chihuahua's average check is also 225.8 MXN, demonstrating stable spending per customer. This suggests consistent pricing and customer spending habits.
Number of Outlets shows brand reach. Tracking the number of outlets and their locations helps in market penetration strategy and potential expansion.
Pizzeria La Sierra has 14 outlets in Chihuahua, representing the current extent of its physical presence in the region. This provides a baseline for assessing market coverage and planning future expansion strategies.
Knowing the brand's competitors allows to understand who they are losing customer to, and allows brand to react and come up with promotional offer.
Pizzeria La Sierra's top competitors include Denny's (6.34% cross-visitation), Carl's Jr. (6.34% cross-visitation), KFC (5.63% cross-visitation), Pizzeria Los Arcos (4.93% cross-visitation), and Caffenio (4.93% cross-visitation). These are the brands that Pizzeria La Sierra's customers also visit, indicating shared customer base and competitive overlap.
Traffic workload by hour reveals peak and low times for operations. Knowing busy periods, can optimize staffing and resource allocation.
Pizzeria La Sierra experiences peak traffic between 12:00 PM and 4:00 PM, with the highest workload around 2:00 PM (62.47%). Traffic gradually increases from 7:00 AM (5.84%) and declines after 6:00 PM, with minimal activity between 10:00 PM and 6:00 AM. Staffing and resource allocation can be optimized according to these trends.
Analyzing consumer segments informs marketing. Gender and generation affinity highlights key demographics for targeted messaging and product positioning.
Consumer affinity shows Women are over-represented (83%) among Pizzeria La Sierra's customer base, while Men are also present (113%). Gen X is strongly over-represented (189%), while Gen Y is present (63%). Marketing efforts should take into account, and be targeting segments with high affinity.