Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pizza Pilgrims performance in the United Kingdom and how they change over time
See what factors influence Pizza Pilgrims performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Pilgrims' competitors in the United Kingdom
An analysis of Pizza Pilgrims' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Pilgrims is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand’s share of foot traffic, indicating competitive strength and customer preference in the industry.
Pizza Pilgrims is a leading brand with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference compared to peers like Boom Battle Bar, Royal Nawaab, Las Iguana's, Frankie & Benny's, Heavenly Desserts, and Franco Manca.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and repurchase rates. Monitoring changes identifies areas for service improvement.
Pizza Pilgrims has a high overall CSAT of 94%, but it experienced a slight decrease of 1 percentage point year-over-year. Satisfaction is slightly higher in Wales (95%) compared to England (94%), with both regions showing a decrease from the previous year. The CSAT fluctuates between 93.48% and 94.46% during the reporting period.
Average check indicates customer spending per visit, crucial for revenue forecasting and menu pricing strategies. Growth reflects pricing power or upselling success.
The overall average check for Pizza Pilgrims is £24.1, a 3.8% increase year-over-year, suggesting successful pricing or upselling. The average check in Wales is £27, while in England it's £23.9. The average check fluctuates between £23.69 and £24.85 during the reporting period.
Outlet count indicates brand reach and market penetration. Growth reflects expansion strategy and investment in new locations or closures of underperforming ones.
Pizza Pilgrims has 22 outlets in the United Kingdom. The majority of outlets are located in England (21), with a single outlet in Wales. This distribution highlights England as the primary market for Pizza Pilgrims, with Wales representing a smaller presence.
Competitor analysis reveals brand positioning relative to peers. Cross-visitation identifies shared customer base and opportunities for competitive advantage.
The top competitors for Pizza Pilgrims, based on cross-visitation, are Dishoom (2.88), McDonald's (2.33), Bill's (1.90), Nando's (1.78), and Honest Burgers (1.72). This indicates that customers who visit Pizza Pilgrims also frequent these establishments, suggesting a shared customer base and competitive overlap.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and minimizes customer wait times.
Pizza Pilgrims experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (65.35). Traffic is minimal before 11:00 and after 22:00. The workload steadily increases from 11:00, reaching its peak in the evening, and then declines sharply after 20:00.
Understanding consumer segments informs targeted marketing. Gender and generation affinity helps personalize messaging and product offerings for maximum impact.
Pizza Pilgrims shows a higher affinity among women (index 115) and Gen Y (index 125) and Gen Z (index 116). Men are under-indexed (index 89), and Gen X also is under-indexed (index 76). This suggests that marketing efforts may resonate more strongly with female and younger demographics.