Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pizza Hut performance in the Sweden and how they change over time
See what factors influence Pizza Hut performance in the Sweden and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Sweden
An analysis of Pizza Hut' competitors in the Sweden
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals a brand's share of foot traffic, reflecting competitive strength and customer preference in the cafe & restaurants industry.
Pizza Hut holds a leading position with a market performance percentile of 99 in Sweden. This indicates a strong competitive standing. Performance peers include Meatballs for the People, Jalvi, Stockholms Gästabud, Brödernas, Jureskogs, and Mocca Deli.
CSAT shows the degree to which Pizza Hut's offerings fulfill customer needs and expectations, directly influencing loyalty and brand advocacy.
Overall customer satisfaction for Pizza Hut in Sweden is 55%, down by 7.2 percentage points year-over-year. Uppsala County shows the highest CSAT at 100%, while Värmland County shows 64%. The CSAT decreased from June to August in 2025.
The average check reveals how much customers spend per visit, impacting overall revenue and profitability at Pizza Hut locations in Sweden.
The overall average check for Pizza Hut in Sweden is 191.9 SEK, a 3.5% decrease year-over-year. Västmanland County has the highest average check at 228.6 SEK. The average check increased between May and July 2025.
Outlet count indicates brand reach and market presence, reflecting expansion efforts and accessibility to customers across Sweden.
Pizza Hut has 12 outlets in Stockholm County, representing the largest concentration in Sweden. Västra Götaland and Jönköping County have 2 outlets each, while Uppsala, Halland, Värmland, Dalarna, Västmanland, Västernorrland, and Kronoberg counties have 1 each.
Competitor analysis identifies key players vying for the same customer base, informing strategies to differentiate and capture market share.
McDonald's is the top competitor for Pizza Hut in Sweden with a cross-visitation rate of 23.57%. Other notable competitors include Max Burgers (15.29%), ChopChop Asian Express (5.73%), KFC (5.10%), and Burger King (4.14%).
Traffic workload analysis shows peak hours and customer flow, aiding in staffing and resource allocation to meet demand effectively.
Peak traffic workload for Pizza Hut in Sweden occurs between 12:00 and 14:00, with the highest workload at 64.48 at 13:00. Traffic is minimal during the early morning hours (0:00 - 9:00) and late night hours (22:00 - 23:00).
Understanding consumer segments by gender and generation informs targeted marketing, optimizing brand messaging and product offerings.
Women (77% affinity) are overrepresented among Pizza Hut's customers, while men (113% affinity) are also significant. Gen X (107% affinity) shows high affinity, while Gen Y (87% affinity) and Gen Z (92% affinity) have lower affinity compared to the average.