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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Sweden and how they change over time
See what factors influence McDonald's performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Sweden
An analysis of McDonald's' competitors in the Sweden
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's in Sweden holds a leading market performance at the 99th percentile. This indicates a strong competitive position. Performance peers include Espresso House, O'Learys, KFC, Max Burgers, Burger King and ChopChop Asian Express.
Competitor analysis identifies key rivals and customer overlap. Cross-visitation reveals shared audience and competitive dynamics.
McDonald's in Sweden sees Max Burgers (15.45%), Burger King (7.77%), and ChopChop Asian Express (4.66%) as top competitors based on cross-visitation. This indicates shared customer base.
Traffic workload shows peak hours, guiding staffing and resource allocation. Understanding customer flow optimizes service efficiency.
McDonald's in Sweden experiences peak traffic between 12:00 and 18:00, with the highest workload at 13:00 (68.83). This data informs staffing and operational strategies.
Consumer segments reveal audience demographics, enabling targeted marketing. Understanding affinity helps tailor messaging and offers.
McDonald's in Sweden shows a higher affinity among women (76%) and men (115%). Generationally, Gen X (122%) shows the highest affinity, followed by Gen Z (95%) and Gen Y (82%).
Cafés & Restaurants