Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Sweden and how they change over time
See what factors influence Burger King performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Sweden
An analysis of Burger King' competitors in the Sweden
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger King is in the top 9% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Burger King's market performance in Sweden is at the 91st percentile, indicating a leading position. This means Burger King outperforms most competitors in foot traffic. Rasta, Espresso House, and KFC are in a similar range.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth.
Burger King's overall CSAT in Sweden is 63%, a 17.3 percentage point increase year-over-year. Norrbotten County shows the highest CSAT at 87%. This indicates a strong positive trend in customer perception.
Average check reflects customer spending per visit, crucial for revenue optimization and understanding customer value.
The overall average check data is not available. Uppsala County has the highest average check at 196.6 SEK. The average check has fluctuated between 134.26 SEK and 148.64 SEK during the observed period.
Outlet count indicates market presence and accessibility, influencing brand reach and customer convenience.
Burger King has the most outlets in Skåne County (29), followed by Västra Götaland County (21) and Stockholm County (19). This distribution reflects strategic market coverage across Sweden.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
McDonald's is the top competitor with a 29.90% cross-visitation rate, followed by Max Burgers at 15.70%. ChopChop Asian Express, Rasta and KFC also compete for Burger King's customers.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King's peak traffic workload occurs between 12:00 and 14:00 (hod 12-14), with the highest workload at 13:00 (70.39). Traffic is minimal between 0:00 and 8:00.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific groups.
Burger King's customer base in Sweden shows a high affinity towards women (86%) and men (109%). Gen X (107%) and Gen Z (132%) are overrepresented, while Gen Y (89%) is underrepresented.