Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Sweden and how they change over time
See what factors influence Burger King performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Sweden
An analysis of Burger King' competitors in the Sweden
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 6% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Burger King's market performance is at the 94th percentile, indicating a leading position in Sweden's Cafe & Restaurants industry. This signifies a strong market presence and high customer preference compared to competitors like Max Burgers (92nd percentile) and McDonald's (99th percentile).
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth.
Burger King's overall CSAT in Sweden is 71%, a 14.1 percentage point increase year-over-year. Kalmar County shows the highest CSAT at 90%, while Jönköping County shows 76%. This indicates improved customer experiences across most locations.
Average check (transaction value) indicates spending per customer, crucial for revenue optimization and profitability analysis.
Burger King's average check in Sweden is 145.4 SEK, a 2.2% increase year-over-year. Skåne County has the highest average check at 183.4 SEK. This suggests customers are spending slightly more per visit overall.
Outlet count reflects brand reach and market penetration, influencing accessibility and overall revenue potential.
Burger King has the most outlets in Skåne County (10), followed by Västra Götaland County (8) and Stockholm County (6). This distribution indicates a strategic focus on these key regions within Sweden.
Identifying top competitors and cross-visitation patterns informs competitive strategy and customer acquisition efforts.
McDonald's is the top competitor with a 28.66% cross-visitation rate, followed by Max Burgers at 15.18%. This indicates a significant overlap in customer base, suggesting direct competition for market share.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King experiences peak traffic between 11:00 and 18:00, with the highest workload at 13:00 (66.96). Traffic is minimal between 0:00 and 8:00. This data informs operational planning and staffing schedules.
Understanding consumer demographics enables targeted marketing, enhancing engagement and brand resonance.
Women are overrepresented among Burger King's consumers (83 affinity index), while men are also overrepresented (110 affinity index). Gen X (119 affinity index) and Gen Z (124 affinity index) show high affinity, while Gen Y (78 affinity index) is under-indexed.