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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pizza Hut performance in the Hungary and how they change over time
See what factors influence Pizza Hut performance in the Hungary and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Pizza Hut' competitors in the Hungary
An analysis of Pizza Hut' competitors in the Hungary
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut in Hungary holds a leading position with a market performance in the top 1%. This indicates a strong competitive standing. Peers like Pesti Pipi, Tereza, Buddy's Burger, smashy burger, Gettó Gulyás and Retro Lángos Budapest are far from Pizza Hut's performance.
Customer Satisfaction (CSAT) reflects how happy customers are with the brand. Tracking it helps improve loyalty and identify areas for service enhancements.
Pizza Hut's overall CSAT in Hungary is 70%, a 2pp increase year-over-year, showing improved customer happiness. Transdanubia shows the highest satisfaction (77%), while Central Hungary is slightly down (-0.2pp). Great Plain and North region also shows customer satisfaction increase (1.7pp).
Average Check (transaction value) indicates spending per customer. Monitoring it helps understand customer purchasing behavior and revenue trends.
Pizza Hut's overall average check in Hungary is 5K HUF, up 2.1% year-over-year, indicating increased customer spending. Transdanubia has the highest average check (6.1K HUF). Great Plain and North is 5.1K HUF, while Central Hungary shows 4.8K HUF average check.
Number of Outlets indicates brand's presence. Tracking it shows company reach and allows for identifying expansion opportunities.
Pizza Hut has 18 outlets in Central Hungary, indicating a strong presence. Great Plain and North has 5 outlets. Transdanubia has 2 outlets.
Understanding competitors helps refine strategies. Cross-visitation highlights brands competing for the same customers.
Pizza Hut's customers also visit KFC (13.18%), Starbucks (12.79%), and McDonald's (10.47%) most frequently. Burger King (6.20%) and SIMON'S BURGER (3.49%) are also visited by Pizza Hut's customers.
Traffic workload insights allow for optimizing staffing and resource allocation to match peak demand periods effectively.
Pizza Hut's peak traffic workload in Hungary occurs between 10 AM and 8 PM, especially from 5 PM to 7 PM, reaching a high of 56.35% at 6 PM. Traffic is minimal during the night and early morning.
Consumer segments reveal customer demographics. Understanding affinity informs targeted marketing and positioning strategies.
Women (81%) are over-represented among Pizza Hut's consumers, while Men (113%) are under-represented. Gen Z (166%) and Gen Y (113%) are strongly over-represented, while Gen X (66%) is under-represented.