Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Pizza Hut performance in the Bangladesh and how they change over time
See what factors influence Pizza Hut performance in the Bangladesh and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pizza Hut' competitors in the Bangladesh
An analysis of Pizza Hut' competitors in the Bangladesh
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut in Bangladesh holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This signifies strong customer preference and competitive advantage. Peers such as CaféIN, BFC (Best Fried Chicken), Sheraton Dhaka, Pizzaburg Dhanmondi, PizzaBurg Bashundhara and Gloria Jean's Coffees are also within a similar market position range.
Customer satisfaction (CSAT) reflects how well the brand meets customer expectations, impacting loyalty and revenue. Monitoring CSAT helps identify areas for improvement.
Pizza Hut's overall customer satisfaction in Bangladesh is 67%, a 1.9 percentage point increase year-over-year. Dhaka Division shows a CSAT of 66%, with a slight increase, pointing to generally positive customer experiences. Customer satisfaction peaked in May at 70.37% and July at 72.18%.
Average check indicates customer spending per visit. Monitoring trends helps optimize pricing strategies and assess customer value over time.
The overall average check for Pizza Hut in Bangladesh is 942.4 BDT, reflecting a 6.8% decrease year-over-year. Chittagong Division reports an average check of 1000 BDT while Dhaka Division shows an average check of 933.6 BDT. The average check fluctuated between 914.63 BDT and 971.70 BDT.
Number of outlets indicates brand's physical presence and market reach. Tracking distribution helps assess market penetration and expansion opportunities.
Pizza Hut has 23 outlets in Dhaka Division and 2 outlets in Chittagong Division, indicating a strong presence in Dhaka and a smaller presence in Chittagong. The outlet count reflects Pizza Hut's current market distribution in Bangladesh.
Understanding key competitors helps refine marketing strategies and identify opportunities to differentiate the brand and capture market share.
Pizza Hut's top competitors in Bangladesh, based on cross-visitation, are KFC (8.58%), Sultan's Dine (6.01%), Chillox (4.72%), BFC (Best Fried Chicken) (4.72%), and Khana's (3.86%). These brands represent the primary alternatives considered by Pizza Hut customers.
Analyzing traffic workload by hours helps optimize staffing, resource allocation, and promotional timing to match customer demand patterns.
Pizza Hut's traffic workload in Bangladesh peaks between 18:00 and 21:00, with the highest workload at 20:00 (59.95%). Traffic is minimal between 0:00 and 8:00. This data indicates the busiest hours for Pizza Hut, enabling resource optimization.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning. Affinity insights guide strategic communication and product development.
Pizza Hut's customer base in Bangladesh has a higher affinity among women (68% index, delta -31.82) and men (106% index, delta 6.04) and Gen Y (135% index, delta 34.60), indicating they are overrepresented. These segments show greater engagement with Pizza Hut.