Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pizza Factory performance in the United States and how they change over time
See what factors influence Pizza Factory performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Factory' competitors in the United States
An analysis of Pizza Factory' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Factory is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Factory's market performance is at the 99th percentile, indicating a leading position. This signifies strong brand preference and competitive advantage. Performance peers within the same range include Sixty Vines, Frisch's Big Boy, RA Sushi Bar Restaurant, Fatburger, Peet's Coffee, and Flower Child.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and repurchase rates. Tracking CSAT helps identify areas for service improvement.
Pizza Factory's overall customer satisfaction is 78%, a slight decrease of 1 percentage point year-over-year. South Carolina shows the highest CSAT at 95% with significant growth. Idaho shows a decrease in CSAT. CSAT slightly increased between May and July 2025.
Average check reflects customer spending habits, informing pricing strategies and revenue optimization efforts for increased profitability.
The overall average check for Pizza Factory is $24.60, a 9.60% increase year-over-year. Arizona has the highest average check at $27.90. Average check decreased from May to July 2025, indicating potential seasonal variations or promotional impacts.
Outlet count indicates brand reach and market presence. Tracking outlets helps assess growth and expansion strategies.
Pizza Factory has 77 outlets in California, the most of any state. Nevada, Washington, and Idaho also host Pizza Factory locations. Illinois, Iowa, Minnesota and Utah have only 1 location.
Identifying top competitors reveals direct rivals for market share, influencing competitive strategies and differentiation efforts.
McDonald's, In-N-Out Burger, Starbucks, Taco Bell, and Wendy's are top competitors to Pizza Factory based on customer cross-visitation. McDonald's shows the highest cross-visitation at 14.30%, reflecting its widespread appeal.
Traffic workload distribution reveals peak hours, informing staffing and resource allocation to maximize efficiency and customer satisfaction.
Pizza Factory experiences peak traffic between 11:00 AM and 7:00 PM, with the highest workload around 6:00 PM (63.10%). Traffic is minimal during early morning hours, from 12:00 AM to 8:00 AM.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies for brand growth.
Women show a high affinity (82%) with Pizza Factory. Men are over-represented with an affinity index of 117%. Gen X segment exhibits an affinity index of 138, while Gen Y and Gen Z segments have affinity indexes of 78 and 61, respectively.