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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Pizza César performance in the Brazil and how they change over time
See what factors influence Pizza César performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza César' competitors in the Brazil
An analysis of Pizza César' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza César is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Pizza César has a market performance of 98, placing it in the leading position (top 2%) within Brazil's Cafe & Restaurants industry. This indicates strong brand preference and high competitiveness. Performance peers in a similar range include Fit de Fato, Restaurante Cantinho do Sushi, Agro Ville Restaurante, Nossa Pizza Sinop, Mestre do Frango Palhoça and Ateliê Clara Azevedo.
Customer satisfaction (CSAT) indicates how well the brand meets customer expectations, influencing loyalty and repeat business.
Pizza César's overall CSAT is at 50%, with a 4.1 percentage point increase year-over-year, showing improvement. CSAT in the Southeast Region is 50% (-0.5pp), while the Central-West Region has a CSAT of 50% (+5.2pp). This suggests moderate customer satisfaction levels with regional variations in customer sentiment.
Average check reflects the average amount spent per transaction, influencing revenue and profitability.
Pizza César's overall average check is 80.7 BRL, a decrease of 29.1% year-over-year. The Central-West Region has an average check of 83.8 BRL, while the Southeast Region's average check is 78.8 BRL. The decline in average check indicates customers are spending less per visit compared to the previous year.
Number of outlets indicates brand's physical presence and market reach within the country.
Pizza César has 10 outlets in the Southeast Region and 7 outlets in the Central-West Region. This distribution of outlets shows a stronger presence in the Southeast Region compared to the Central-West Region.
Identifying key competitors helps understand market dynamics and competitive landscape.
The top competitors for Pizza César, based on customer cross-visitation, are McDonald's (12%), Coco Bambu (6%), Madero (6%), Vitamina Central (4%), and World Magic burger (4%). This data shows that Pizza César's customers also frequent fast-food chains and other restaurant types.
Traffic workload by hours reveals peak operational periods, informing staffing and resource allocation.
Pizza César's traffic workload peaks between 18:00 and 21:00, with the highest workload at 20:00 (67.56). Traffic is minimal between 0:00 and 10:00. This data indicates that Pizza César experiences the highest customer activity during dinner hours.
Analyzing consumer segments helps tailor marketing and product strategies to specific groups.
Pizza César's customer base shows high affinity for women (102 index) and Gen Y (171 index). The brand is under-indexed for men. This suggests opportunities to further engage male consumers and capitalize on the strong affinity with Gen Y.