Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Perlatto performance in the Argentina and how they change over time
See what factors influence Perlatto performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Perlatto is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of Perlatto' competitors in the Argentina
An analysis of Perlatto' competitors in the Argentina
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Perlatto's market performance is at the 39th percentile, indicating a below average market standing. This suggests that Perlatto captures less foot traffic compared to the majority of its competitors in Argentina's Cafe & Restaurants industry. Performance peers include Voraz Belgrano, Rudolf, Restaurant Chichilo, Casa Virgilio, Casa envero, and Panton Bodegon.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Perlatto's overall customer satisfaction is 90%, a decrease of 5.7 percentage points year-over-year. In Buenos Aires, CSAT is also 90%, with a similar decrease. The CSAT trend shows a decline from June (96.29%) to August (82.86%) 2025, indicating a potential need to address customer concerns.
Number of outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Perlatto has 17 outlets in Buenos Aires. This indicates a concentrated presence in this region, suggesting a focus on serving customers within this specific geographic area.
Identifying top competitors through cross-visitation helps understand market dynamics and refine competitive strategies.
Perlatto's top competitors based on customer cross-visitation are McDonald's (14.94%), Mostaza (9.20%), Burger King (8.05%), Havanna (5.75%), and Grido Helado (4.60%). This indicates that customers who visit Perlatto also frequently visit these brands, suggesting potential areas for competitive differentiation.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Perlatto experiences peak traffic workload between 12:00 PM and 11:00 PM, with the highest traffic around 5:00 PM (53.03%). Traffic is minimal between midnight and 11:00 AM. This data suggests the need for increased staffing and resources during peak hours to ensure optimal customer service.
Understanding consumer segments by gender and generation enables targeted marketing and product development strategies.
Women are overrepresented among Perlatto's consumers (affinity index 82), while men are also overrepresented (affinity index 120). Gen Y is highly overrepresented (affinity index 183). This suggests that Perlatto resonates strongly with Gen Y consumers.