Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Paul Bassett performance in the South Korea and how they change over time
See what factors influence Paul Bassett performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Paul Bassett' competitors in the South Korea
An analysis of Paul Bassett' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Paul Bassett is in the lower 44% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Paul Bassett's market performance is in the lower 44% percentile, indicating a below average market standing. This suggests it captures less foot traffic compared to competitors. Performance peers in the same range include 바다속고등어쌈밥, Bondaega, 꾸아, Yug-Ilgwan, Yeonhwa dupbab [Fusion Korean Rice Bowl], and 라온식탁 동편마을점.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Paul Bassett's overall customer satisfaction is 83%, a 6 percentage point increase year-over-year, indicating improved customer sentiment. Gyeonggi shows a high CSAT of 88% with a 13.2 percentage point increase, suggesting strong performance in that state.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
Paul Bassett has a total of 23 outlets in South Korea. Gyeonggi has the highest number of outlets (17), indicating a strong presence in that state. Jeju and North Gyeongsang each have 2 outlets, while North Chungcheong and Jeonbuk State each have 1.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
Paul Bassett's top competitors based on cross-visitation are Starbucks (34%), McDonald's (8%), Shake Shack (6%), Outback Steakhouse (4%), and A Twosome Place (4%). This indicates a significant overlap in customer base with Starbucks.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Paul Bassett experiences peak traffic workload between 11 AM and 7 PM, with the highest workload at 1 PM (61.24%). Traffic is minimal during early morning hours (0-6 AM), indicating operational hours should align with peak demand.
Consumer segments inform targeted marketing, tailoring messaging to resonate with specific demographics.
Women (63%) are overrepresented among Paul Bassett's consumers. Men (131%) are also overrepresented. Gen X (152%) shows high affinity, while Gen Y (75%) and Gen Z (62%) are under-indexed, suggesting targeted marketing towards Gen X could be effective.