Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PAUL performance in the Morocco and how they change over time
See what factors influence PAUL performance in the Morocco and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
PAUL is ahead of most brands
Sample of brands in the same percentile
An analysis of PAUL' competitors in the Morocco
An analysis of PAUL' competitors in the Morocco
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
PAUL's market performance is at the 71st percentile in Morocco's Cafe & Restaurants industry, indicating an above average market standing. This means PAUL attracts more customers than many competitors. Peers in a similar range include Maison MK GASTRO MK and ROOFTOP MK (70th percentile), Comptoir Darna (71st percentile), Pomme de Pain, Green Black, and MISTER COOK (72nd percentile).
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
PAUL's overall customer satisfaction in Morocco is 61%, a significant increase of 11.6 percentage points year-over-year. CSAT varies by region, with Rabat-Salé-Kénitra showing the highest satisfaction (83%) and Casablanca-Settat the lowest (49%). The dynamic CSAT data shows fluctuations between May and July 2025, peaking in July.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
PAUL's average check data in Morocco shows regional variations. Tangier-Tetouan-Al Hoceima has the highest average check (152.8 MAD), while Fez-Meknes has the lowest (129.5 MAD). Overall average check data is not available. The average check dynamic data shows fluctuations between May and July 2025, peaking in July.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
PAUL has a total of 22 outlets in Morocco. Casablanca-Settat has the highest number of outlets (9), followed by Rabat-Salé-Kénitra (6). Other regions have fewer outlets, indicating potential for expansion in those areas.
Identifying top competitors through cross-visitation helps refine marketing and competitive strategies.
The top competitors for PAUL in Morocco, based on customer cross-visitation, are McDonald's (16.51%), Burger King (5.69%), Oliveri (4.55%), Venezia ice (3.80%), and Dar Al Fawakih (3.61%). This indicates that customers who visit PAUL also frequently visit these fast-food and ice cream chains.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
PAUL experiences peak traffic workload between 11 AM and 8 PM in Morocco, with the highest traffic around 7 PM (64.38%). Traffic is minimal during the early morning hours (0-6 AM). This data helps optimize staffing and resource allocation throughout the day.
Understanding consumer demographics enables targeted marketing and product development.
PAUL's customer base in Morocco is predominantly women (97% affinity). Gen X shows high affinity (140%), while Gen Z is under-indexed (22%). This suggests that PAUL resonates more strongly with women and Gen X consumers compared to the average consumer.