Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Over Easy performance in the United States and how they change over time
See what factors influence Over Easy performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Over Easy' competitors in the United States
An analysis of Over Easy' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Over Easy is in the lower 41% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Over Easy's market performance is in the lower 41%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Havana Vieja, Chicago Waffles, Aubrey's, Hillstone, Mattenga's Pizzeria, and Valla Table.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT scores often correlate with repeat business.
Over Easy's overall CSAT is 85%, a slight decrease of 0.1 percentage points year-over-year. In Arizona, the CSAT is also 85%, with a similar decrease. The CSAT dynamic data shows fluctuations between 84.30% and 87.88% from June to August 2025.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for increased profitability.
Over Easy's overall average check is $21.60, a decrease of 8.5% year-over-year. In Arizona, the average check is also $21.60, with no growth. The average check fluctuated between $18.79 and $23.72 from June to August 2025.
Outlet count indicates brand reach and market presence. Growth reflects expansion, while decline signals contraction, impacting market share and accessibility.
Over Easy has 18 outlets in Arizona and 1 in Florida. The distribution of outlets highlights a strong presence in Arizona, with a limited presence in Florida, suggesting a regional focus.
Identifying competitors reveals market dynamics and customer preferences. Understanding cross-visitation patterns informs competitive strategies and potential partnerships.
Over Easy's top competitors based on customer cross-visitation are Chick-fil-A (6.12%), Starbucks (5.44%), McDonald's (5.10%), In-N-Out Burger (5.10%), and Texas Roadhouse (4.76%). This indicates that customers who visit Over Easy also frequent these popular chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
Over Easy experiences peak traffic between 9 AM and 11 AM, with the highest workload at 10 AM (62.06%). Traffic is minimal from 2 PM to 6 AM, indicating a strong focus on breakfast and brunch hours.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Over Easy's customer base shows a high affinity for women (index 99) and men (index 101). Gen X is overrepresented (index 121), while Gen Y (index 88) and Gen Z (index 67) are underrepresented, suggesting a stronger appeal to older demographics.