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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ovenfresh performance in the India and how they change over time
See what factors influence Ovenfresh performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Ovenfresh is in the lower 34% of brands
Sample of brands in the same percentile
An analysis of Ovenfresh' competitors in the India
An analysis of Ovenfresh' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Ovenfresh's market performance is in the lower 34%, indicating a below average market standing. This means Ovenfresh captures less foot traffic compared to competitors. Performance peers in similar range include Mahabelly, Zaika The Emperors Kitchen, The Foodiesthan Restaurant, River Dine Restaurant & Banquet, Pandia's Avenue, and Ganga Sweets.
Identifying top competitors through cross-visitation reveals direct rivals and shared customer base for strategic positioning.
Ovenfresh's top competitors based on customer cross-visitation are KFC (34.21%), Pizza Hut (10.53%), Wow! Momo (10.53%), Fuel Juice And Pasta Bar | Madambakkam Branch (7.89%), and McDonald's (5.26%). This indicates a significant overlap in customer base with KFC.
Traffic workload analysis by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Ovenfresh experiences peak traffic between 18:00 and 21:00, with the highest workload at 20:00 (59.15). Traffic is minimal between midnight and 10:00, suggesting operational hours should focus on afternoon and evening.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies for increased engagement.
Women are overrepresented among Ovenfresh's consumers (Affinity Index 71), while men are highly overrepresented (Affinity Index 112). Gen X is underrepresented (Affinity Index 70), while Gen Y (Affinity Index 108) and Gen Z (Affinity Index 124) are overrepresented.