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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ou Meul performance in the South Africa and how they change over time
See what factors influence Ou Meul performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Ou Meul' competitors in the South Africa
An analysis of Ou Meul' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Ou Meul is in the lower 40% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ou Meul's MARKET PERFORMANCE is at the 40th percentile, indicating a below average market position. This means Ou Meul captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Fyn Restaurant, Swirl Smashed and Rolled Ice Cream, Lupa Osteria, ICE CREAM EXPRESS, News Cafe, and Mozambik.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Ou Meul's top competitors based on customer cross-visitation are Spur (10.89%), McDonald's (7.92%), KFC (6.60%), Bootlegger Coffee Company (5.28%), and Bossa (4.29%). This indicates that customers who visit Ou Meul also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Ou Meul experiences peak traffic between 8 AM and 1 PM, with the highest workload at 12 PM (64.27%). Traffic is minimal between midnight and 6 AM. This data helps optimize staffing and resource allocation to meet customer demand.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Ou Meul's customer base shows a high affinity for women (96%) and men (104%). Among generations, Gen Y is overrepresented (106%), while Gen X (52%) and Gen Z (72%) are underrepresented. This suggests marketing should focus on Gen Y while also considering strategies to attract Gen X and Gen Z.