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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Olga's Kitchen performance in the United States and how they change over time
See what factors influence Olga's Kitchen performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Olga's Kitchen' competitors in the United States
An analysis of Olga's Kitchen' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Olga's Kitchen is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's foot traffic share, revealing competitive strength and customer preference within the industry.
Olga's Kitchen holds a leading market performance position in the United States Cafe & Restaurants industry with a percentile of 99.00, placing it in the top 1%. This indicates a strong competitive standing. Performance peers include Dear Dad's Restaurant, Barbounia, Rosa Mexicano, Boomarang Diner, Mo's Seafood & Chowder and Provare Chicago.
Customer satisfaction (CSAT) reflects customer contentment, directly impacting loyalty, brand perception, and revenue. Tracking CSAT is crucial for business improvement.
Olga's Kitchen has an overall customer satisfaction of 79.00%, a slight decrease year-over-year. Michigan shows a high CSAT at 81.00% with an increase, while Illinois shows a significantly lower CSAT at 50.00% with a decrease. This indicates a need to address satisfaction issues in Illinois to improve overall customer loyalty.
Average check indicates customer spending per visit, crucial for revenue and profitability analysis. Monitoring it helps optimize pricing and promotions.
Olga's Kitchen's average check is $17.60, a 3.10% decrease year-over-year. Michigan locations maintain the average check, while Illinois shows a similar average check of $17.50. Stabilizing or increasing the average check requires strategic menu and promotional adjustments.
Tracking the number of outlets indicates brand reach and expansion, reflecting growth strategy and market penetration in different geographic locations.
Olga's Kitchen has 37 outlets in the United States, with a strong concentration in Michigan (33 outlets). Ohio, Georgia, Illinois, and Massachusetts each have one outlet. Expansion efforts are focused on Michigan, while other states have minimal presence, indicating potential for further growth.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and highlighting opportunities for differentiation and market share gain.
Olga's Kitchen's top competitors include McDonald's (9.61% cross-visitation), Culver's (8.41%), Taco Bell (7.21%), Wendy's (6.31%), and Applebee's Grill + Bar (5.71%). This shows a significant customer overlap with fast-food chains and casual dining restaurants, indicating the need to differentiate Olga's Kitchen in terms of quality, service, or unique offerings.
Analyzing traffic workload by hours helps optimize staffing, manage inventory, and tailor marketing efforts to match peak and off-peak customer traffic.
Olga's Kitchen experiences peak traffic between 10 AM and 7 PM, with the highest workload around 1 PM. Traffic is significantly lower during early morning and late-night hours. Staffing and resource allocation should align with these peak hours to ensure optimal service and customer satisfaction.
Analyzing consumer segments by gender and generation allows for targeted marketing, improving engagement and relevance by tailoring messaging to specific demographics.
Olga's Kitchen's customer base shows a higher affinity among women (118 index) and Gen X (123 index). Men (84 index) and Gen Y (73 index) are under-indexed. This suggests targeted marketing strategies focusing on women and Gen X could yield better results, while efforts to engage men and Gen Y should be explored.