Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Müller & Egerer Bäckerei performance in the Germany and how they change over time
See what factors influence Müller & Egerer Bäckerei performance in the Germany and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Müller & Egerer Bäckerei' competitors in the Germany
An analysis of Müller & Egerer Bäckerei' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Müller & Egerer Bäckerei is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Müller & Egerer Bäckerei's MARKET PERFORMANCE is at the 99th percentile, indicating a leading position. This means the brand attracts more customers than 99% of its peers. Competitors in similar range are NENI, Landbäckerei Stinges, Ditsch, Nefis Gemüse Kebap, Ständige Vertretung, and SAUSALITOS.
Customer satisfaction (CSAT) reflects how happy customers are. A higher CSAT score indicates stronger customer loyalty and positive brand perception.
Müller & Egerer Bäckerei has a CSAT of 75%, a 3.2 percentage point increase year-over-year. This shows improving customer happiness. Lower Saxony shows 76% and Bremen 71% satisfaction. Recent months show fluctuations between 71.43% and 79.81%.
Average check (or order value) indicates how much customers spend per visit, reflecting pricing strategy, product mix, and customer purchasing behavior.
The overall average check for Müller & Egerer Bäckerei is 9.4 EUR, up 14.4% year-over-year. This increase indicates customers are spending more per visit. In Lower Saxony, the average check is 9.8 EUR. In Bremen, it's 8.2 EUR. Recent values fluctuate between 8.08 and 10.60 EUR.
Analyzing competitors helps identify market rivals and understand customer preferences by revealing top-visited brands alongside the target brand.
The top competitors for Müller & Egerer Bäckerei are McDonald's (13.51% cross visitation), Burger King (10.04%), Cafe & Bar Celona (3.47%), L'Osteria (3.47%), and Konditorei Behrens-Meyer (3.47%). McDonald's and Burger King represent the most frequently visited alternatives.
Analyzing consumer segments by gender and generation (Gen X, Y, Z) informs targeted marketing and positioning through key affinity insights.
Women are overrepresented in Müller & Egerer Bäckerei's customer base (affinity index of 90), while men are strongly represented (affinity index of 106). Gen X is strongly represented (affinity index of 111), Gen Y shows affinity index of 80, and Gen Z is underrepresented (affinity index of 23).