Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence WASGAU performance in the Germany and how they change over time
See what factors influence WASGAU performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of WASGAU' competitors in the Germany
An analysis of WASGAU' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
WASGAU is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
WASGAU's market performance is at the 45th percentile, indicating a below average/lagging position. This suggests WASGAU captures less foot traffic than many competitors. Performance peers in the same percentile range include The Visit Coffee & Eatery and Bäckerei & Konditorei Hamma.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Tracking CSAT is crucial for business growth.
WASGAU's overall CSAT is 70%, a decrease of 8.5 percentage points year-over-year, indicating declining customer happiness. CSAT varies by state, with Baden-Württemberg showing the lowest satisfaction at 55%. This decline requires investigation and action.
Average check (transaction value) shows how much customers spend per visit, influencing revenue. Monitoring it helps optimize pricing and promotions.
WASGAU's overall average check is 10.20 EUR, a 22.20% increase year-over-year, suggesting customers are spending more per visit. Saarland has the highest average check at 10.60 EUR. This increase positively impacts revenue.
Number of outlets indicates brand reach and market presence. Tracking it reveals expansion, contraction, and geographic focus.
WASGAU has 54 outlets in Rhineland-Palatinate, 18 in Saarland, and 2 in Baden-Württemberg. Rhineland-Palatinate is the primary market. The distribution of outlets shows WASGAU's geographic focus.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts.
WASGAU's top competitors are McDonald's (13.99% cross-visitation), Burger King (8.39%), and Barbarossa Bäckerei GmbH & Co. KG (5.94%). These brands attract a significant portion of WASGAU's customers.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing, resource allocation, and targeted promotions.
WASGAU's traffic workload peaks between 10 AM and 4 PM, with the highest workload around 11 AM (57.97%). Traffic is minimal between 9 PM and 6 AM. This data informs staffing and promotional strategies.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences.
WASGAU's customer base shows a high affinity towards women (82 index) and Gen X (131 index), indicating these segments are overrepresented. Gen Y (47 index) and Gen Z (40 index) are underrepresented, suggesting lower engagement from these groups.