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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence M&S performance in the United Kingdom and how they change over time
See what factors influence M&S performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
M&S is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of M&S' competitors in the United Kingdom
An analysis of M&S' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
M&S's market performance is at the 37th percentile, indicating a below average market standing. This suggests that M&S captures less foot traffic compared to its competitors in the Cafe & Restaurants industry in the United Kingdom. Performance peers in the same percentile range include Desi Zaika Chorlton, Rosedana Restaurant, Kelly's Cellars, Coffee&Friends, The Mayflower Pub and Holy Carrot.
Identifying top competitors helps understand market dynamics. Cross-visitation reveals shared customer base and competitive overlap.
The top competitors for M&S, based on customer cross-visitation, are McDonald's (14.75%), Starbucks (9.02%), KFC (7.38%), JD Wetherspoon (7.38%), and Costa Coffee (4.92%). This indicates that a significant portion of M&S customers also visit these establishments.
Traffic workload by hour reveals peak times, aiding staffing and resource allocation. Understanding customer flow optimizes operations.
M&S experiences peak traffic workload between 11:00 AM and 2:00 PM, with the highest workload at 1:00 PM (65.42%). Traffic starts increasing from 6:00 AM, peaks around midday, and gradually decreases after 2:00 PM.
Consumer segment analysis informs targeted marketing. Gender and generation insights enable tailored campaigns and product positioning.
Women are overrepresented among M&S customers (affinity index 106), while men are underrepresented (affinity index 95). Gen Z shows high affinity (affinity index 119), while Gen X (affinity index 72) and Gen Y (affinity index 87) are underrepresented.