Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Mr. Wish performance in the United States and how they change over time
See what factors influence Mr. Wish performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Mr. Wish is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Mr. Wish' competitors in the United States
An analysis of Mr. Wish' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Mr. Wish holds a leading position with a market performance percentile of 99 in the United States. This indicates a strong competitive standing in the Cafe & Restaurants industry, reflecting significant customer preference. Performance peers in similar range include Salt + Smoke, Oakberry Açaí, Crumbs Breakfast, Lunch & Bar, Kelly's Roast Beef, Castañeda's Mexican Food and Rubirosa.
Customer satisfaction is crucial as it directly impacts brand loyalty, repurchase rates, and overall business success.
Mr. Wish demonstrates high customer satisfaction, with an overall CSAT score of 84%, up by 4.5 percentage points year-over-year. New York leads with 91% satisfaction, though it shows a slight decrease of 0.4 percentage points. Pennsylvania shows 85% satisfaction, with a significant increase of 5.7 percentage points. New Jersey shows 76% satisfaction, with a significant increase of 16 percentage points.
Outlet count reflects brand's reach and expansion, directly affecting market presence and potential revenue.
Mr. Wish has 14 outlets in Pennsylvania, establishing it as a primary market. New Jersey has 6 outlets, New York has 5 outlets and New Hampshire has 1 outlet, indicating secondary and tertiary markets for the brand.
Competitor analysis helps a brand understand its market position and identify opportunities for differentiation.
Mr. Wish's top competitors, based on cross-visitation, are McDonald's (7.25%) and Dunkin' (6.52%). Other competitors include Kung Fu Tea, Starbucks and Gong Cha, each with 2.90% cross-visitation. These insights help understand customer preferences and competitive dynamics.
Traffic workload shows peak hours, essential for staffing and resource allocation to optimize service.
Mr. Wish experiences peak traffic workload between 10 AM and 8 PM, with the highest activity at 5 PM (60.35%). Traffic is minimal before 10 AM and after 9 PM. This data helps optimize staffing and resource allocation.
Understanding consumer segments enables targeted marketing and product strategies, boosting relevance and ROI.
Mr. Wish's consumer base shows high affinity among women (index 137) and is affinity is under-indexed among men (index 66). Gen Z are more likely to visit (index 186) and Gen Y are also more likely to visit (index 137). Gen X has lower affinity (index 21).