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Managing Partner, Global Business Development
See what factors influence moonbowls performance in the United States and how they change over time
See what factors influence moonbowls performance in the United States and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of moonbowls' competitors in the United States
An analysis of moonbowls' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
moonbowls is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
moonbowls' market performance is at the 97th percentile, indicating a leading position in the Cafe & Restaurants industry in the United States. This places moonbowls in the top 3% of brands, suggesting strong customer preference compared to its peers. Performance peers in the same percentile include Starter's Bar and Grill, Rupert's, Sumo Shabu Shabu & Korean BBQ, Vanilla, Cousin Vinny's Sandwich Co., and Blast & Brew.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
moonbowls' overall CSAT is 79%, a decrease of 8.5 percentage points year-over-year. Colorado shows the highest CSAT at 100% with a 4.8pp increase, while Illinois has the lowest at 55% with a significant decrease of 24.2pp. This mixed performance across states suggests the need for targeted strategies to improve satisfaction in underperforming regions.
Average check reflects spending per customer, indicating pricing strategy effectiveness and customer willingness to spend.
moonbowls' overall average check is $19.90, a decrease of 5.5% year-over-year. Illinois has the highest average check at $24.30 with 0% growth, while California is at $19.20 with 0% growth. This suggests potential areas for upselling or menu adjustments to increase revenue.
Number of outlets indicates brand reach and expansion, influencing market presence and revenue potential.
moonbowls has a total of 21 outlets across the United States. California accounts for the largest share with 12 outlets, followed by Texas and Illinois with 2 each. This distribution highlights California as a key market with opportunity for expansion in other states.
Identifying competitors reveals market dynamics, guiding differentiation strategies and competitive positioning.
The top competitors for moonbowls, based on cross-visitation, are Starbucks (9.80%), McDonald's (7.84%), Big Daddy's Hawaiian BBQ (5.88%), Taco Bell (3.92%), and Chili's Grill & Bar (3.92%). This indicates that moonbowls' customers also frequent these popular fast-food and casual dining chains.
Traffic workload reveals peak hours, optimizing staffing and resource allocation for enhanced customer experience.
Traffic workload for moonbowls peaks between 10:00 and 21:00, with the highest workload observed at 17:00 (52.08%). The lowest traffic occurs between 0:00 and 9:00. This data helps optimize staffing levels and resource allocation during peak and off-peak hours.
Understanding consumer segments enables targeted marketing, maximizing engagement and brand affinity.
Women show a higher affinity (111%) compared to men (90%). Gen Y is overrepresented (167%), while Gen X (33%) and Gen Z (71%) are underrepresented. This data suggests opportunities to tailor marketing efforts to resonate more with Gen X and Gen Z.