Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Monkey Papas performance in the Mexico and how they change over time
See what factors influence Monkey Papas performance in the Mexico and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Monkey Papas is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Monkey Papas' competitors in the Mexico
An analysis of Monkey Papas' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Monkey Papas, with a Market Performance of 99, is a leading brand in Mexico's Cafe & Restaurants industry, indicating a top 1% market share. Its performance peers, including BRAZZA TACOS & GRILL, LOS GRASOSOS DE TLALNE, Aromas, Stop By Ramen, Patio 34 Pizza Bar, and Salvia Blanca Cocina, all share a similar leading position (99 percentile).
CSAT reflects customer happiness, a key driver of loyalty and repeat business. Monitoring CSAT helps identify areas for service improvement.
Monkey Papas has a strong customer satisfaction (CSAT) score of 71%, a significant 11.5 percentage point increase year-over-year. Puebla leads in CSAT at 94%, followed by the State of Mexico at 90%, and Nuevo León at 70%. CSAT peaked in June 2025 at 79.55%.
Average check (MXN) indicates how much customers spend per visit, reflecting pricing strategy and customer purchasing behavior.
The overall average check for Monkey Papas is 190 MXN, showing a 4.2% increase year-over-year. The State of Mexico has the highest average check at 211.5 MXN, while Nuevo León's average check is 203.3 MXN. The average check peaked in July 2025 at 208.33 MXN.
Outlet count shows brand's reach. More outlets can mean more access for customers, influencing market share.
Monkey Papas has a total of 40 outlets across Mexico. Nuevo León has the most outlets (11), followed by the State of Mexico (8). Tamaulipas has 4 outlets, while Coahuila has 3. Morelos, Puebla, and Querétaro and Chihuahua each have 2 outlets. Veracruz and Baja California have 1 outlet each.
Understanding competitors, like VIPS and Starbucks, helps a brand position itself and capture market share effectively.
The top competitors for Monkey Papas are VIPS (8.77% cross-visitation), Starbucks (7.89%), McDonald's (7.02%), La Casa de Toño (6.14%), and Carl's Jr. (4.39%). This indicates that customers who visit Monkey Papas also frequent these brands.
Traffic workload reveals peak hours, aiding staff optimization and inventory management. High traffic equals more sales.
Monkey Papas experiences peak traffic between 4 PM and 8 PM, with the highest workload at 6 PM (57.35). Traffic is minimal in the early morning hours. This information is valuable for scheduling staff and optimizing resources.
Analyzing consumer segments by gender and generation is strategically important for targeted marketing and brand positioning.
Women are overrepresented among Monkey Papas consumers (94 affinity index, -5.65 delta), while Men are even more overrepresented (104 affinity index, 4.22 delta). Gen X (119 affinity index, 18.68 delta) and Gen Y (123 affinity index, 23.18 delta) also show high affinity.