Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mixue Bingcheng performance in the Indonesia and how they change over time
See what factors influence Mixue Bingcheng performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mixue Bingcheng' competitors in the Indonesia
An analysis of Mixue Bingcheng' competitors in the Indonesia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Mixue Bingcheng is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mixue Bingcheng holds the 51st percentile in Indonesia's Cafe & Restaurants, indicating an average market performance. This means the brand's foot traffic is on par with competitors like Moufu by Roka, Kampoeng Koneng Ciapus, Kopi Nako Sukabumi, Wizzmie Kedungmundu Semarang, Kedai Kita Bintaro and Teko Kopi Arifin Achmad.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Mixue Bingcheng's customers in Indonesia also frequently visit McDonald's (5.86% cross-visitation), Kopi Kenangan (4.60%), Point Coffee (4.18%), KFC (3.77%), and Richeese Factory (2.51%). This suggests these brands are Mixue Bingcheng's main competitors.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak hours.
Mixue Bingcheng experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (62.81%). Traffic is lowest between 0:00 and 5:00. This data helps optimize staffing and resource allocation.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific groups.
Mixue Bingcheng's customer base in Indonesia shows a slightly higher affinity towards women (101 index) compared to men (99 index). Gen Z (105 index) and Gen X (103 index) show higher affinity compared to Gen Y (93 index).