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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MilkShake Factory performance in the United States and how they change over time
See what factors influence MilkShake Factory performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
MilkShake Factory is in the lower 42% of brands
Sample of brands in the same percentile
An analysis of MilkShake Factory' competitors in the United States
An analysis of MilkShake Factory' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
MilkShake Factory's market performance is in the lower 42%, indicating a below average market standing. Performance peers in the same percentile range include Brasão Brazilian Steakhouse, Jeff Ruby's Steakhouse, JZ SEAFOOD - OKC, Tasca Paella, Glin Thai Bistro, and Movita Juice Bar.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
MilkShake Factory has an overall CSAT of 92%, slightly down by 0.1 percentage points year-over-year. North Carolina shows the highest CSAT at 95%, while Utah has the lowest at 73%. Michigan and Utah experienced a decrease in CSAT.
Number of outlets indicates brand reach and expansion. Tracking outlet distribution helps assess market penetration and growth strategy effectiveness.
MilkShake Factory has 10 outlets in Pennsylvania, 2 in Georgia, North Carolina, Ohio, Florida, and Indiana, and 1 in Utah, Michigan, Virginia, and South Carolina. Pennsylvania accounts for the largest share of outlets.
Competitor analysis identifies key players and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
The top competitors for MilkShake Factory, based on customer cross-visitation, are McDonald's (5.88%), Starbucks (5.49%), Chick-fil-A (5.10%), Chipotle Mexican Grill (5.10%), and Texas Roadhouse (4.31%).
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
MilkShake Factory experiences peak traffic between 18:00 and 20:00, with the highest workload at 19:00 (61.84%). Traffic is minimal between midnight and 10:00.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product offerings.
MilkShake Factory's customer base shows a high affinity for women (99) and men (101). Gen Z (111) and Gen Y (102) are overrepresented, while Gen X (95) is underrepresented.