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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Milestones performance in the Canada and how they change over time
See what factors influence Milestones performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Milestones' competitors in the Canada
An analysis of Milestones' competitors in the Canada
In Cafés & Restaurants
·Jul – Sep 25
Milestones is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Milestones' market performance is at the 60th percentile in Canada's Cafe & Restaurants industry, indicating an average/above average market standing. This means Milestones attracts more customers than 60% of its competitors. Performance peers in the same percentile range include Burrito Boyz, Queens Harbour, Edo Japan, SARDAR JI, Chop Steakhouse & Bar, and Papa Johns Pizza.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, directly impacting loyalty and brand reputation.
Milestones boasts an 82% customer satisfaction rate in Canada, a 5.4 percentage point increase year-over-year. New Brunswick leads with 93%, followed by Nova Scotia (86%), Ontario and British Columbia (82%), and Quebec (77%). This indicates strong positive customer sentiment across most provinces.
Average check reveals how much customers spend per visit, influencing revenue and profitability strategies.
Milestones' average check is CAD 52.8, a 0.9% decrease year-over-year. Quebec has the highest average check at CAD 56, followed by Ontario (CAD 55.6), Nova Scotia (CAD 53.6), Alberta (CAD 45.3), and New Brunswick (CAD 44.7). This suggests varying spending habits across different provinces.
Outlet count indicates brand reach and market presence, crucial for accessibility and growth potential.
Milestones has 25 outlets in Ontario, 10 in British Columbia, 5 in Alberta, 3 in Quebec, and 1 each in New Brunswick and Nova Scotia. This distribution highlights Ontario as the brand's primary market, with significant presence in British Columbia and Alberta.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Milestones' top competitors based on cross-visitation are Tim Hortons (9.54%), McDonald's (6.33%), Starbucks (4.44%), A&W Canada (4.00%), and The Keg Steakhouse + Bar (3.77%). This indicates that Milestones customers also frequently visit these establishments.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Milestones experiences peak traffic between 11 AM and 10 PM, with the highest workload at 6 PM (69.45%). Traffic is minimal before 9 AM. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messages to specific demographics.
Milestones' customer base shows a higher affinity among women (111 index) compared to men (91 index). Gen X shows the highest affinity (153 index), while Gen Y (78 index) and Gen Z (63 index) are under-indexed. This suggests targeted marketing towards women and Gen X could be effective.